Looking for a job

Juan Manuel Serrato Gomez

@juanmanuelserratogom

Message

Product Designer focused on creating user-centric digital experiences.

Colombia

Message

What I'm looking for

I seek a collaborative environment that values creativity and innovation, with opportunities for growth.

I am a UX/UI designer from Colombia with an MA in Design for Art Direction.
I've worked in UX/UI projects for e-commerces in Colombia, and currently, I'm helping with the development and growth of various products at Zoe Financial, In the past, I also coordinated activities and timetables for different design projects.
I'm a passionate designer that is always looking for new and interesting projects to be part of, I enjoy good photography, typography and UX/UI projects.

Experience

Work history, roles, and key accomplishments

Current

Product Designer

Current

Zoe Financial

Nov 2022 - Present (2 years 6 months)

As a Product Designer at Zoe Financial, I created various UX flows for clients and advisors, redesigned components for responsiveness, and contributed to the design system. I optimized user experiences to facilitate transactions.

UX Design Figma Design Systems User Research Prototyping Responsive Design User Experience Visual Design

Product Designer

MASIV

Aug 2021 - Nov 2022 (1 year 3 months)

At MASIV, I researched and designed new functionalities for the communications product, supported the visual design team, and was responsible for user research, information architecture, and prototyping.

User Research Information Architecture Visual Design Prototyping Design Systems UX Design Figma Documentation

UX/UI Designer

Keystone Strategy

Jul 2019 - Jul 2021 (2 years)

As a UX/UI Designer at Keystone Strategy, I created functional prototypes, led the development of an internal design system, and collaborated closely with the development team on new features.

Prototyping Design Systems User Research Information Architecture User Testing UX Design Visual Design Adobe XD

UX/UI Designer - Design Coordinator

TitaMedia

Jun 2018 - Aug 2019 (1 year 2 months)

In my role at TitaMedia, I designed eCommerce websites for various clients, improved conversion rates through redesigns, and collaborated with developers to ensure high-quality results.

UX Design Ecommerce Visual Design Conversion Rate Optimization Figma User Testing Design Research Adobe Suite

Education

Degrees, certifications, and relevant coursework

University of the Arts London

Master of Arts, Design for Art Direction

2019 - 2021

Grade: Distinction

Completed a Master's degree in Design for Art Direction, focusing on creating functional prototypes and leading the development of an internal design system.

Universidad Jorge Tadeo Lozano

Bachelor of Arts, Graphic Design

2013 - 2018

Earned a Bachelor's degree in Graphic Design, where I worked closely with development teams to design new features and led user research and testing for various products.