Juan Hernandez

As a Social Psychologist with over 18 years of experience in UX research and user experience design, I specialize in human-centered methodologies that optimize digital products and services. My expertise lies in designing and executing usability testing, heuristic evaluations, ethnographic studies, and A/B testing. I am skilled in both qualitative and quantitative research, customer journey mapping, and making data-driven design decisions.

In my current role as a UX Lead at Callpicker, I lead a team of UX researchers and designers to develop user-centric solutions, resulting in an 18% increase in user satisfaction. I conduct user research, usability testing, and facilitate Design Thinking workshops to foster innovation. My collaborative approach ensures alignment between stakeholders, designers, and developers, creating seamless user experiences that meet business objectives.

Previously, I managed a team of UX researchers at UPAX, where I developed research methodologies and synthesized data into actionable insights for clients across LATAM. My ability to communicate findings effectively to C-level executives has been instrumental in driving product strategy and marketing initiatives. I am passionate about leveraging my skills to create impactful user experiences.