Looking for a job

Joyanta Chandra Sarker

@joyantachandrasarker

Message

I build high-performing Google and Meta ad campaigns with accurate tracking and measurable conversion gains.

Bangladesh

Message

What I'm looking for

I'm open to remote and on-site roles where I can manage and optimize Google and Meta Ads, strengthen GA4 and GTM attribution, and improve lead generation, ROAS, and conversion performance.

I've managed Google Ads and Meta Ads campaigns for eCommerce brands, SaaS companies, and US-based service businesses, generating measurable lead, revenue, and conversion outcomes.

At NextOn Digital, I generated 320+ qualified leads in three months through Search, Display, and YouTube campaigns, reduced CPC by 22%, and increased CTR by 18% through structured A/B testing. I also configured GA4 and GTM tracking and built retargeting funnels that improved conversion rates by 23%.

Across Babylon Deals and MyTopPick.org, I've delivered up to 2.8x ROAS, increased peak-season revenue by 30%, improved repeat purchases by 12%, and optimized landing pages, checkout flows, keywords, and audiences for stronger campaign performance.

Experience

Work history, roles, and key accomplishments

Digital Marketing Executive

Debuggers Studio

Nov 2025 - Dec 2025 (1 month)

Managed and optimised paid advertising campaigns across Google Ads and Meta Ads, monitoring performance data and driving engagement and conversion improvements. Supported GA4 analytics implementation to ensure accurate attribution and performance insights across all campaigns.

Google Ads Meta Ads GA4 Analytics Campaign Optimization

Conversion Specialist

MyTopPick.org

Apr 2025 - Sep 2025 (5 months)

Implemented Performance Max and Search campaigns achieving up to 2.8x ROAS. Optimised landing pages and checkout flows to improve conversion rates for high-value product categories. Conducted keyword research, audience segmentation, and funnel optimisation for SEM campaigns.

Performance Max Search Campaigns Landing Page Optimization Conversion Rate Optimization Keyword Research Audience Segmentation SEM

Digital Marketing Specialist

NextOn Digital

Feb 2025 - Sep 2025 (7 months)

Launched and optimised Google Ads (Search, Display, YouTube) campaigns, generating 320+ qualified leads in 3 months. Reduced average CPC by 22% and increased CTR by 18% through structured A/B testing and ad relevance optimisation. Configured GA4 and GTM tracking to ensure 100% accurate attribution across all campaigns. Implemented retargeting funnels (TOFU–MOFU–BOFU) that improved conversion rates

Google Ads Search Display YouTube A B Testing GA4 GTM Retargeting Funnel Strategy Conversion Rate Optimization

Performance Specialist

Babylon Deals

Mar 2025 - Aug 2025 (5 months)

Managed multi-channel e-commerce campaigns across Google Ads and Meta Ads, achieving 15% lower CPC and 20% higher ad relevance score. Developed seasonal promotional campaigns driving 30% revenue uplift during peak shopping months. Built and optimised retargeting sales funnels increasing repeat purchase rates by 12%.

Google Ads Meta Ads Ecommerce Campaign Management Retargeting Sales Funnels