At Liberty Latin America, I own feature definition, roadmap planning, and release execution for the Salesforce CRM and eCare platform used by 637+ enterprise clients. I also led the migration of 1,000+ enterprise customers to Salesforce cloud, completing the cutover on schedule with no major customer-facing disruptions.
I redesigned CRM adoption KPIs, driving adoption from 40% to 95%. I also rebuilt incident escalation protocols, cutting resolution cycles from 30 days to under 8.
Previously, as Product Owner at The Cervantes Group, I delivered a self-service B2B SaaS eCare platform supporting 600+ enterprise customers and reducing inbound support requests by 28%. Earlier, I redesigned enterprise workflows as a Business Analyst and automated router and VoIP server maintenance at Daocom.

