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Josefina Demarco

@josefinademarco

Message

I lead end-to-end quantitative market research that turns survey data into strategic client recommendations.

United States

Message

What I'm looking for

I'm looking to lead client-facing research that combines strong study design, survey data analysis, and clear executive reporting to shape strategic business decisions.

I've led custom quantitative market research for major media clients at Media Predict, taking projects from scoping, study design, and sampling through analysis, executive reporting, and strategic recommendations.

As a Senior Research Analyst, I partner directly with stakeholders to develop methodologies, questionnaires, recruitment strategies, and analysis plans. I analyze weighted survey data, manage client deliverables, and mentor junior analysts throughout project execution.

Earlier at Media Predict, I programmed and quality-tested online surveys in Knitting Factory, cleaned and coded data, built tables and charts, and translated research materials between English and Spanish.

I also bring experience in nutrition and wellness coaching, financial analysis, procurement, and client communication. I'm fluent in English and Spanish, with intermediate French and basic Portuguese.

Experience

Work history, roles, and key accomplishments

Senior Research Analyst

Media Predict

Jul 2025 - Jul 2026 (1 year)

Served as primary point of contact for major media clients, managing research projects from scoping to deliverables. Led end-to-end custom quantitative market research projects and mentored junior analysts.

Market Research Quantitative Research Survey Design Data Analysis Client Management Mentorship Project Management

Research Analyst

Media Predict

Aug 2023 - Jul 2025 (1 year 11 months)

Designed and executed quantitative market research studies, including questionnaires, sampling, data cleaning, coding, weighting, tabulation, and analysis. Developed client-ready reports and presentations translating research findings into actionable insights and recommendations while managing multiple projects and deadlines.