Jonathan PachecoJP
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Jonathan Pacheco

@jonathanpacheco

Marketing and sales operations lead with a focus on automation.

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What I'm looking for

I am looking for a role that fosters creativity and collaboration, where I can leverage my marketing expertise to drive growth and innovation.

I am a results-driven marketing and sales operations lead with a proven track record of enhancing lead generation and optimizing marketing processes. At Yoy Simulators, I successfully automated lead nurturing and inbound marketing processes, resulting in a remarkable 600% increase in qualified B2B leads. My expertise in managing marketing automation platforms like HubSpot and Apollo has enabled me to streamline data integration across various channels, ensuring effective decision-making through real-time analytics.

Prior to my current role, I honed my skills as a content manager and front-end developer at Want Digital Agency, where I developed responsive WordPress websites and collaborated closely with UX/UI designers. My experience in leading multi-channel marketing campaigns at IDEE Consultores allowed me to build a substantial database of over 10,000 qualified leads, showcasing my ability to drive impactful marketing strategies. I am passionate about leveraging data-driven insights to refine content strategies and enhance brand visibility.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Pontificia Universidad Católica de Valparaíso logoPV

Pontificia Universidad Católica de Valparaíso

Bachelor’s Degree, Journalism & Social Communication

Studied Journalism and Social Communication, gaining a comprehensive understanding of media, public relations, and communication strategies. Developed skills in content creation, journalistic ethics, and societal impact of communication.

DuocUC Professional Institute logoDI

DuocUC Professional Institute

Associates Degree, Computer Programming Analyst

Completed a program focused on Computer Programming Analysis, acquiring foundational knowledge in programming principles and software development. Gained practical experience in analyzing and designing computer systems.

Desafio Latam Academy logoDA

Desafio Latam Academy

Bootcamp Certificate, Front-End Development

Participated in a Front-End Development Bootcamp, focusing on modern web development technologies and practices. Acquired hands-on experience in building responsive and interactive user interfaces.

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