JOCA TORRES ART
@jocatorresart
Creative Director and Senior Brand Designer crafting cohesive brand systems from concept to digital and packaging.
MexicoWhat I'm looking for
I’m a Creative Director and Senior Brand Designer who leads full visual systems—from positioning and concept through packaging, campaign, and digital assets. I operate at both strategic and execution levels to build cohesive brand systems that stay consistent across retail and digital environments.
As Co-Founder and Creative Director at NuferoCorporation (2022–Present), I develop positioning strategies and visual frameworks, then execute hands-on design across packaging, social, OOH, and digital assets. I focus on delivering cohesive brand systems across physical and digital touchpoints.
In my Creative Director & Senior Graphic Designer work for DOSHA, I lead premium events, brand activations, and visual proposals. I translate client briefs into polished, production-ready concepts, creating presentation assets, mockups, signage, layouts, and branded materials across print, digital, environmental, and event contexts.
Earlier roles strengthened my concept-to-delivery mindset, including Concept Designer work at Stencil Group and cross-channel brand design for US-based clients at Attention Grabbing Media. I also bring motion and illustration capability from my Graphic Designer and Marketing experience—supporting social media content, 2D animation, and digital illustrations.
Experience
Work history, roles, and key accomplishments
Creative Director & Senior Designer
Dosha
Jan 2026 - Present (5 months)
Lead creative direction for premium events, brand activations, and visual proposals, translating client briefs into polished concepts ready for presentation and production. Created presentation assets, mockups, signage, layouts, and branded production materials across print, digital, environmental, and event touchpoints.
Co-Founder Creative Director
Nufero Corporation
Jan 2022 - Present (4 years 5 months)
Led creative direction across branding, packaging, and campaign systems, shaping positioning strategies and visual frameworks. Delivered hands-on design across packaging, social, OOH, and digital touchpoints to build cohesive brand systems.
Concept Designer
Stencil Group
Jan 2024 - Jan 2025 (1 year)
Developed brand concepts and visual systems for commercial projects, producing high-level proposal and presentation assets. Contributed to strategic ideation and creative direction for client-facing deliverables.
Brand & Visual Designer
Attention Grabbing Media
Jan 2024 - Jan 2025 (1 year)
Designed digital campaigns and brand assets for US-based clients, supporting cross-channel creative execution. Collaborated with teams to deliver cohesive visual work across multiple marketing formats.
Graphic Designer & Marketing Assistant
TheArtPlugServicesMiami
Jan 2023 - Jan 2024 (1 year)
Created 2D animation and digital illustrations, producing social media content and marketing materials. Supported marketing execution by combining graphic design with digital content production.
Education
Degrees, certifications, and relevant coursework
Tecnológico de Monterrey
Degree in Communications and Digital Media, Communications and Digital Media
2019 - 2022
Degree in Communications and Digital Media with a specialization in graphic design and visual arts (2019–2022).
Availability
Location
MexicoAuthorized to work in
Job categories
Skills
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