Looking for a job

Al Flores

@alflores

Art Director at Gemba Academy, building visual systems and reusable templates that keep campaign materials consistent across channels.

Mexico

Message

What I'm looking for

I'm open to remote full-time, part-time, contract, and freelance opportunities.

At Gemba Academy, I develop visual concepts and design assets for marketing campaigns, online courses, social media, email, and course thumbnails. I also build and maintain brand guidelines, visual systems, and reusable templates for consistent work across channels.

At IUNIS University, I lead an institutional rebrand spanning brand architecture, positioning, messaging, and visual identity standards. I’ve also designed Amazon Brand Stores, A+ Content, and product detail page graphics for consumer brands at Cap Hill Brands.

Experience

Work history, roles, and key accomplishments

Current

Lead Brand Systems Consultant

Current

IUNIS University

Jan 2025 - Present (1 year 10 months)

Leads the university's institutional rebrand, defining brand architecture, positioning, messaging, and visual identity standards. Develops brand guidelines and designs recruitment and institutional materials, advising leadership on communication priorities.

Brand Architecture Brand Positioning Brand Messaging Visual Standards Brand Guidelines Recruiting Materials Institutional Design Leadership Advisory

Current

Art Director / Brand Systems Lead

Current

Gemba Academy

May 2018 - Present (8 years 6 months)

Develops visual concepts and design assets for marketing campaigns, online courses, social media, email, and course thumbnails. Builds and maintains brand guidelines, visual systems, and reusable templates, collaborating with cross-functional teams of 10+ people.

Brand Strategy Visual identity systems Campaign Design Digital Design Print Design Brand Guidelines Template Design Cross Functional Collaboration

Marketing Lecturer

IUNIS University

Jan 2025 - May 2026 (1 year 4 months)

Taught Marketing to Accounting and Finance students, covering brand positioning, market segmentation, consumer behavior, digital marketing strategy, and marketing ROI.

Marketing Education Brand Positioning Market Segmentation consumer behavior Digital Marketing Strategy Marketing ROI

Lead Designer / E-commerce Brand Systems

Cap Hill Brands

Aug 2022 - Aug 2023 (1 year)

Designed Amazon Brand Stores, Amazon A+ Content, product detail page (PDP) graphics, and campaign assets for consumer brands. Worked with marketing managers to translate product positioning and audience insights into storefront and product listing designs.

Amazon Brand Stores Amazon A+ Content PDP Graphics E commerce Design Campaign Design Visual Systems Brand Refresh International Markets

Art Director / Brand Identity Designer

Chaquiste

Jul 2016 - Dec 2021 (5 years 5 months)

Developed visual identity systems, packaging graphics, and campaign materials for emerging Latin American brands. Translated brand positioning into typography, color palettes, layout rules, and packaging standards, collaborating remotely with clients and creative teams.

Visual identity systems Packaging Design Campaign Design Typography Color Palette Layout Rules Packaging Remote Collaboration

Senior Project Manager / Corporate Brand Communications

Hewlett Packard Enterprise

May 2015 - Jul 2016 (1 year 2 months)

Adapted global brand guidelines for Latin American communications, including internal campaigns, client materials, and executive presentations. Designed templates and campaign materials and coordinated creative approvals with international stakeholders.

Brand Guidelines Campaign Design Template Design Executive Presentation Stakeholder Coordination International Communication