Open to opportunities

Jesús Saiz

@jesssaiz

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CRO and UI/UX specialist with over 10 years of experience.

Mexico

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What I'm looking for

I am looking for a role that fosters creativity and innovation, where I can leverage my expertise in CRO and UI/UX to drive impactful results.

With over a decade of experience in the Fintech and eCommerce sectors, I have honed my skills as a Conversion Rate Optimization (CRO) and UI/UX specialist. My innovative approach is driven by a commitment to user research and actionable insights, which I leverage to enhance web optimization. I take pride in my ability to improve conversion rates and drive business growth through strategic planning and execution.

In my current role as a Senior Digital Conversion Analyst at Coppel, I have successfully increased conversion rates by 8% in the credit acquisition funnel and 6% in the digital payment funnel. My expertise in A/B testing, user behavior analysis, and digital marketing strategies has allowed me to deliver data-driven recommendations that significantly impact business performance. I am passionate about creating seamless user experiences and continuously seek opportunities to apply my skills in new and challenging environments.

Experience

Work history, roles, and key accomplishments

Current

Sr. Digital Conversion Analyst

Current

Coppel

Jan 2020 - Present (5 years 5 months)

As a Sr. Digital Conversion Analyst at Coppel, I planned and implemented A/B tests for the Payments and Credit Acquisition areas. I conducted user behavior analysis to identify pain points, leading to an 8% increase in the credit acquisition funnel and a 6% increase in the digital payment funnel.

A B Testing Conversion Rate Optimization User Behavior Analysis Web Design Digital Marketing UX Research Google Analytics Hotjar Fullstory

UX Coordinator

ClickBalance

Mar 2013 - Jan 2020 (6 years 10 months)

In my role as UX Coordinator at ClickBalance, I planned and executed A/B tests, conducted user behavior research, and managed digital marketing campaigns. My efforts improved lead generation by 30% through enhanced SEO strategies.

UX Research A B Testing Wireframing Prototyping Digital Marketing Strategy SEO SEM Data Analysis User Testing Lead Generation

IT Chief Project Management Officer

Homex

Jul 2004 - Jan 2012 (7 years 6 months)

As IT Chief Project Management Officer at Homex, I managed the Intranet project portfolio, translating business requirements into IT solutions and leading implementations in India and Brazil.

Project Management Team Leadership Time Management Communication Skills Flexibility