
Jessica Wong
@jessicawong
I build partnership ecosystems and commercial growth strategies for consumer technology platforms across Southeast Asia.
What I'm looking for
I've led commercial strategy, partnerships and ecosystem growth at AirAsia Rewards, AirAsia MOVE, foodpanda/Delivery Hero, Astro and Rev Asia across Southeast Asia. At AirAsia Rewards, I scaled an open-loop ecosystem with 40+ merchants, secured 15+ exclusive brand agreements and built a loyalty-as-a-service model generating MYR5.75M in weekly incremental revenue.
I've taken commercial opportunities from insight and business case through negotiation, launch and optimisation, delivering MYR150M in Gross Booking Value, MYR300M+ GMV and 490% revenue growth in Indonesia. I work across product, technology, marketing, operations, finance and external partners to turn customer, unit-economics and market insights into scalable growth.
Experience
Work history, roles, and key accomplishments
Head, Commercial & Lifestyle Partnerships
AirAsia Rewards
Jan 2024 - Present (2 years 8 months)
Developed and scaled growth strategies to expand beyond travel, driving a 62%+ increase in weekly active members. Designed an open-loop rewards ecosystem integrating 40+ external merchants, delivering a 113% increase in points earning and redemption frequency.
Education
Degrees, certifications, and relevant coursework
University of Manchester
Bachelor of Science, International Business, Marketing
2011 - 2012
International Business Management with double major in International Business and Marketing.
University of Queensland
Bachelor of Business Management, International Business, Marketing
2010 - 2012
Bachelor of Business Management with double major in International Business and Marketing.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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