Open to opportunities

Jessica Shayla

@jessicashayla

Message

I turn marketing and operational data into actionable dashboards and insights.

United States

Message

What I'm looking for

I'm looking to apply marketing and operational analytics skills to build dashboards, uncover performance gaps, and translate complex data into actionable insights for stakeholders.

I've managed enterprise compliance reporting and dashboards at Sun Life Malaysia, using Archer GRC, R, and Excel to identify performance gaps, support regulatory filings, and inform senior-management decisions. I also co-led Archer GRC adoption across business units and conducted vendor privacy and anti-bribery risk assessments.

I'm completing an MS in Digital Marketing Analytics and build insight-driven products and campaigns using SQL, Python, Tableau, Power BI, Google Analytics, and MySQL. My work includes Tutorly, an AI-powered adaptive tutoring analytics system presented at SITE 2026, and a Save the Children Google Display campaign that achieved a 6.51% CTR.

Experience

Work history, roles, and key accomplishments

Executive – Regulatory Compliance & Privacy

Sun Life Malaysia

Aug 2021 - Aug 2024 (3 years)

Managed cross-functional compliance reporting cycles within the Archer GRC platform, producing data-driven dashboards for senior management. Conducted Privacy Impact Assessments and ABAC assessments on vendors, and served as primary liaison for external regulatory communications.

Archer GRC Compliance Reporting Privacy Impact Assessment R Excel Data Analysis Dashboarding

Education

Degrees, certifications, and relevant coursework

Montclair State University

Master of Science, Digital Marketing Analytics

2025 -

Grade: 3.91

Pursuing a Master of Science in Digital Marketing Analytics with a GPA of 3.91, focusing on marketing analytics, consumer insights, data visualization, and predictive analysis.