Trevon Griffin

I’m a data analyst with 4+ years of experience solving real business problems through rigorous analysis and insights that actually get used. I build analytical frameworks from the ground up, establish data validation standards that earn stakeholder trust, and translate complex findings into decisions that move the business forward.

In my most recent work as a Digital Marketing Analyst, I built a fully automated Power BI dashboard using control-group methodology to measure true incremental sales lift. That eliminated manual reporting and helped drive a 20% reduction in outreach costs while strengthening defensible attribution.

I’m also known for finding what’s hiding in the data—like uncovering product category preference differences between new and existing customers that were previously undetected. I mapped the marketing mix across customer lifecycle stage and segment to clarify where spend produced returns and where it didn’t, shifting channel-level outreach decisions.

Across consulting and coordinator roles, I’ve designed quadrant analysis frameworks, extracted and structured recruiting data via Python API extraction, and applied time-series analysis to spot emerging regions for business opportunities. I build automated ETL pipelines and executive-ready dashboards, so teams can monitor performance continuously and act on insights without friction.