Jessica Hollen

Led global social strategy and operations for CHAUVET Professional, ChamSys, and Kino Flo, managing 3,700+ posts, paid campaigns, and community workflows that drove 128K+ site visits and multi-channel audience growth (e.g., Chauvet LinkedIn +200%).

Managed brand development and digital marketing for an author/screenwriter, creating visual identity, social campaigns, and event collateral to expand readership and support book promotion.

Led end-to-end marketing and content for a leadership training organization, growing Instagram by 20% organically, improving email open rates (29–40%), and launching lead magnets and UX improvements that increased executive coaching bookings.

Contracted to lead SEO-driven copywriting, investor communications, and fundraising messaging for a gamified financial literacy Web3 initiative, authoring a Kickstarter narrative that reached 100% funding prior to marketing and securing broad media pickups.

Directed marketing communications and content production for a Web3 education startup, building lead-generation funnels, event promotional campaigns, and conversion-focused copy for email, SMS, and landing pages supporting international training.

Provided SEO-driven product and campaign copy for an e-commerce novelty fashion brand, implementing metadata and listing optimizations and developing influencer/affiliate programs to boost discoverability and conversions.

Led SEO strategy and high-conversion copy for a commercial drone company, improving organic discoverability across service pages and producing sales-focused web and email content for B2B clients.

Produced brand-integrated TV segments for two globally syndicated series, generated $2M+ in branded content revenue, and managed client acquisition, editorial development, and production for broadcast distribution on Bloomberg and Fox Business.

Founded and operated a boutique decorative arts firm delivering high-end murals and specialty finishes for residential and hospitality clients, managing projects, crews, and business development across multimillion-dollar properties.

Provided scenic art and supervision for film, television, and theater productions, hiring and leading crews, fabricating scenic elements, and ensuring on-time, on-budget delivery for union and non-union projects.

Completed the Portfolio Program with a focus on creative concept development, campaign strategy, and multi-platform branding through art direction and visual storytelling.

Earned an Associate of Science in TV & Radio Broadcasting with emphasis on production, broadcast journalism, audio engineering, and live media operations.

Completed a Portfolio Program in Theatrical Backdrops with specialized training in trompe l’oeil, faux finishes, color theory, and traditional scenic techniques.

Earned an Associate of Science in Technical Theater Production focused on theatrical design, stagecraft, scenic construction, lighting, sound, and production management.