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Jane YaoJY
Open to opportunities

Jane Yao

@janeyao

I build data-driven territory, segmentation, and sales operations solutions that improve GTM execution.

Philippines
Message

What I'm looking for

I'm looking to solve complex GTM and sales-execution problems through data, strategy, and scalable processes, partnering cross-functionally to turn business challenges into practical operational solutions.

At Zoom, I lead territory planning for North American Mid-Market and Commercial sales, designing account segmentation, ownership frameworks, hierarchies, and reporting that improve sales execution and operational consistency.

I partner with Revenue Operations, Product, Engineering, and business leaders to turn complex requirements into scalable solutions, using Snowflake SQL and Salesforce to support executive decisions. Before Zoom, I built commercial analytics, customer development, retail strategy, and brand marketing experience at Unilever and The Estée Lauder Companies, where I learned to focus every recommendation on business impact.

Experience

Work history, roles, and key accomplishments

Zoom logoZO
Current

Senior Business Analyst

Aug 2023 - Present (3 years 2 months)

- Lead territory planning initiatives supporting North American Mid-Market and Commercial sales, driving account coverage and organizational planning.

- Support strategic customer segmentation through business rule design, scenario modeling, and analytical recommendations.

- Design and maintain Salesforce account hierarchy and ownership frameworks to improve territory governance and operational

Unilever logoUN

Omniretail Manager for Hair Care

Jan 2019 - Jan 2021 (2 years)

- Managed the largest beauty & personal care retailer in the Philippines, Watsons
- Managed Hair Care (Tresemme, Cream Silk, Dove, Sunsilk) + Household Care (Surf, Breeze, Domex) categories for Unilever in Watsons

Awards Won:
- CD Circle of Excellence 2019: CD Dream Team
- CD Circle of Excellence 2019: 9 for 19 Award for Unleashing the Potential of C4G
- 2019 Watsons Health and Beauty Awards: Con

Unilever logoUN

Category Operations Manager

Jan 2019 - Jan 2019 (0 months)

- Handled the launch of Unilever’s 2019 Summer Lotions Portfolio with brands such as Vaseline and Block & White
- Collaborated with various departments to land new product innovations - i.e., supply chain for stock
outlook, marketing for above the line and market development campaigns, and sales for landing campaigns and merchandising materials on-time and in full

Unilever logoUN

Key Customer Manager - Field Sales/Store Operations

Jan 2017 - Jan 2019 (2 years)

- Translated agreements and ensures on-time stock replenishment across all branches through close
coordination with supply chain and agencies
- Coordinated with area activation agencies to ensure on-time execution, monitoring and documentation of all activities
- Collaborated very closely with teams from other departments to assist in delivering excellent end-to-end customer service delivery & res

The Estée Lauder Companies Inc. logoTI

Marketing Coordinator - Jo Malone London & La Mer

Jan 2016 - Jan 2017 (1 year)

Promotion from previous role.

- Supported the management of all product marketing aspects for new launches and collateral
- Prepared launch communications, including campaign story, and visuals
- Coordinated the development of all 360 campaign assets for various new launches
- Worked closely with the regional team to make sure that global marketing programmes were locally relevant

The Estée Lauder Companies Inc. logoTI

Brand Assistant

Jan 2015 - Jan 2016 (1 year)

Sales & Operations
- Led visual merchandising for Bobbi Brown SM Aura store opening, to ensure adherence with brand guidelines while ensuring cost efficiency.
- Supervised timely execution of visual merchandising across all Bobbi Brown stores nationwide, which resulted in regional commendation.
- Implemented Estée Lauder’s “Gift Time” program resulting in a 9% increase versus previous year in 2

The Estée Lauder Companies Inc. logoTI

Marketing and Public Relations Intern, Estée Lauder

Jan 2015 - Jan 2015 (0 months)

Assisted in the branding and PR efforts of Estée Lauder, including the sourcing, assembly and delivery of press kits for new launches; handled product payment for various make-up artists; organizing mini on-counter client events; coordinating and negotiating with suppliers for visual merchandising; and designing promotional collaterals.

Helped organize a 2-day skincare/makeup consumer workshop, l

Ateneo Collegiate Society of Advertising logoAA

Vice President for Creatives

Jan 2014 - Jan 2015 (1 year)

• Overseeing a team of 5 Associate Vice Presidents, handling print, photography, videos, copywriting and production design. Creatives is CoSA’s largest department, in charge of all
creative outputs for the organization and its clients.

• Took part in creating/rebranding CoSA's for its 15th year by creating a new logo that better represented the organization.

Education

Degrees, certifications, and relevant coursework

AU

Ateneo de Manila University

Bachelor of Science (B.S.), Business Management, Minor in Project Management

2011 - 2015

Ateneo de Manila University logoAU

Ateneo de Manila University

Bachelor of Science, Business Management

2011 - 2015

Activities and societies: Vice President for Creatives at Ateneo Collegiate Society of Advertising

Pursued a Bachelor of Science in Business Management with a minor in Project Management, developing a strong foundation in business principles and project execution.

Tech stack

Software and tools used professionally

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