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Jacob Nicholson

@jacobnicholson

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LED Mobile billboard driver for Advertising agency.

United States

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What I'm looking for

With my strong background in live event marketing activations and sponsorship sales, I thrive when I can directly drive measurable results. That includes closing partnerships, planning activations, nurturing leads in the CRM, and delivering clear ROI reporting.

My resume only tells part of my story. I’ve spent the past five years working as a contractor in the brand ambassador and stagehand industries, where every job means showing up somewhere new with a box of parts, a deadline, and getting it done before the guests arrive. It has taught me to be resourceful, proactive, and adaptable.

I’ve documented much of this work on Mapstr, turning it into a digital portfolio that shows my range and self-starting mindset. I’m also proud of my ability to read external factors early, like moving on before Quickway went under. The logistics lanes I managed there worked a lot like SaaS renewals, requiring coordination, timing, and relationship management.

I’m ready to bring that same energy and foresight to a team that values efficiency and initiative.

Best,
Jacob Nicholson

Experience

Work history, roles, and key accomplishments

Current

Brand Ambassador / Field Marketing

Current

Various Clients

Jan 2018 - Present (8 years 3 months)

Executed live brand activations, mobile tours, and retail events across multiple markets, owning end-to-end event logistics including setup, teardown, inventory, and on-site troubleshooting. Ensured merchandising compliance, POS execution, and brand-standard consumer engagement through consistent coordination with stakeholders.

Dispatcher (Logistics)

Quickway Carriers / Kroger

Feb 2021 - Feb 2026 (5 years)

Directed high-volume logistics operations by coordinating time-sensitive shipments across teams and optimizing routing and scheduling, improving efficiency by ~15%. Managed multiple priorities in a fast-paced environment while maintaining tracking systems and communication workflows for on-time execution.

Cross team Communication Logistics Coordination Routing & Scheduling Operations Management Shipment Tracking Priority Management Workflow Management Time Sensitive Operations

Territory Manager (Events)

SiriusXM

Apr 2018 - Feb 2021 (2 years 10 months)

Executed regional marketing campaigns, product launches, and live dealer events across a multi-state territory focused on program execution. Trained 100+ partners to maintain brand consistency and used CRM tools to track engagement and improve campaign performance.

Territory Management Field Marketing Event Marketing Product Launch Execution Partner Training Dealer Events Relationship Building CRM Tools Campaign Performance Tracking

Education

Degrees, certifications, and relevant coursework

Indiana University–Purdue University Indianapolis

Bachelor of Science, Business Administration, Marketing

Studied the fundamentals of business administration with a focus on marketing principles and strategies. Gained knowledge in areas such as market research, consumer behavior, and promotional techniques.