isaac carley
@isaaccarley
Sales Development Representative with a proven track record exceeding quotas and building revenue through consultative outbound selling.
United KingdomWhat I'm looking for
I’m a Sales Development Representative at Amazon, recognized for consistently exceeding quota and driving revenue with high-impact outbound strategies and discovery-led, consultative client engagement.
In my current role, I’ve generated £81.7M in pipeline and repeatedly outperformed quota in 2025 (Q1: 154%, Q2: 113%, Q3: 119%, Q4: 139%). I also take on hybrid SDR/AM responsibilities—running demos, influencing deals, and converting leads into closed opportunities across SMB to Enterprise accounts.
I partner cross-functionally to accelerate growth: I’ve led onboarding and ramp-up for child accounts within a £3M enterprise deal, working closely with CS and AEs to drive early adoption and long-term expansion. I also own outbound sequencing and CRM strategy to streamline SDR performance and meeting generation.
Before Amazon, I delivered sustained performance across four consecutive quarters (avg. 122%), sourcing meetings that converted into £6.7M in closed-won revenue. I’ve also improved visibility and forecasting through an SDR reporting revamp, and I previously served as a UK point of contact for CRM management and user enablement.
Experience
Work history, roles, and key accomplishments
Enterprise Sales SDR
Amazon Shipping
Sep 2024 - Present (1 year 9 months)
Exceeded quota in 2025 (Q1 154%, Q2 113%, Q3 119%, Q4 139%), generating £81.7M in pipeline. In a hybrid SDR/AM role, ran demos, influenced deals, and owned outbound sequencing and CRM strategy to increase meeting generation across UK teams.
Boosted accessory sales by 20% by redesigning store layout and improving point-of-sale strategy. Implemented a restocking workflow that reduced replenishment time by 15%.
Outperformed quota across four consecutive quarters (average 122%) and sourced meetings converting into £6.7M in closed-won revenue (~£71K average deal size). Prospected and qualified SMB to mid-market leads, collaborated with AEs/Sales Ops on £100K+ pipeline, and revamped SDR reporting and CRM management for forecasting visibility.
House Captain & Council Rep
The King's School
Sep 2019 - Mar 2020 (6 months)
Led student assemblies for 300+ pupils, increasing event attendance by 40%. Championed a school-wide recycling revamp that doubled output and chaired council meetings with strong engagement.
Volunteer Project Lead
NCS
Jul 2018 - Present (7 years 11 months)
Delivered a sensory garden for a care home, earning top regional recognition. Exceeded fundraising target by 30% through a community parkrun event.
Education
Degrees, certifications, and relevant coursework
Middlesex University
BSc (Hons), Professional Practice in B2B Sales
Completed a BSc (Hons) in Professional Practice in B2B Sales, building expertise in consultative selling, stakeholder engagement, and digital sales strategies.
University of Southampton
CertHE, Biomedical Science
Earned a CertHE in Biomedical Science, developing foundational knowledge in biomedical topics.
The King’s School, Grantham
A-Levels, Mathematics; Biology; Chemistry
Grade: Math (B), Biology (B), Chemistry (C)
Completed A-Levels in Mathematics, Biology, and Chemistry.
Tech stack
Software and tools used professionally
Availability
Location
United KingdomAuthorized to work in
Job categories
Skills
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