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Iryna Tugay

@irynatugay

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Data-driven Sales Operations professional turning analytics into sales growth.

Portugal

Message

What I'm looking for

I’m looking for a data-driven Sales Operations role where I can build forecasting models and dashboards, partner cross-functionally, and drive go-to-market and portfolio decisions with measurable impact.

I’m a data-driven commercial professional supporting global sales organisations through analytics, forecasting, and operational optimisation. I translate complex market and sales data into actionable insights that improve sales performance, portfolio decisions, and go-to-market strategy.

I build forecasting models and performance dashboards, and I collaborate with cross-functional teams to improve workflows and uncover growth opportunities across multiple product lines. In my current role, I analyse sell-in and sell-out performance and support commercial strategy by building forecasting models for 800+ SKUs.

Experience

Work history, roles, and key accomplishments

Current

Demand Planner & Sales Ops

Current

Haier Europe

Apr 2024 - Present (2 years 3 months)

Analyze sell-in and sell-out performance across product portfolios to identify growth opportunities and support commercial strategy. Build forecasting models for 800+ SKUs and create performance dashboards to support decision-making.

Demand Forecasting Forecast Modelling Performance Dashboards Data Analysis Excel SAS Enterprise Guide Qlik Sense SQL

Demand Planner IT

LG Electronics

Sep 2023 - Apr 2024 (7 months)

Coordinate with regional subsidiaries and sales teams to align product supply with market demand. Identify performance trends to improve planning accuracy and commercial decisions.

demand planning Planning Accuracy Improvement Sales Analytics Excel SAP SQL Qlik Sense

KAM & Sales Operations

Huawei

Sep 2021 - Sep 2023 (2 years)

Manage a strategic retail account (El Corte Inglés) to support B2B sales growth and commercial planning. Analyze sales performance and build dashboards to monitor product performance and customer trends.

Strategic Account Management Sales Planning Sales Performance Performance Dashboards Excel Google Analytics Qlik Sense SQL

Marketing & Sales Manager

CSide

Apr 2018 - Aug 2021 (3 years 4 months)

Lead market research, competitive analysis, and commercial strategy initiatives for utilities and telecom clients. Manage client portfolios and develop commercial presentations, sales materials, and marketing and sales campaigns.