Hyper Porsche
@hyperporsche
I create high-retention video and brand campaigns for beauty and lifestyle audiences.
What I'm looking for
I've led BYB Brand's pre-launch positioning, visual identity, and go-to-market strategy, building high-converting messaging and content frameworks for Gen Z and millennial buyers. I direct the creative pipeline from scripting and set staging through mobile editing and scheduling.
I've partnered with Purito, Tehila Cosmetics, and Krock Hair to script, film, and edit publish-ready short-form content that addresses buyer hesitations, demonstrates products, and improves engagement. As an independent digital content producer, I combine audience research, consumer psychology, and visual storytelling for beauty and lifestyle brands.
Experience
Work history, roles, and key accomplishments
Brand Strategist & Marketing Lead
BYB Brand
Jan 2025 - Present (1 year 7 months)
Conceptualized and executed end-to-end brand positioning, visual identity, and go-to-market strategy for a direct-to-consumer launch. Applied consumer psychology principles to engineer high-converting brand messaging and launch content frameworks targeting Gen Z and millennial buyers.
Digital Content Producer
Independent
Jan 2022 - Present (4 years 7 months)
Produced short-form video assets across digital platforms for lifestyle and beauty content. Combined analytical research with visual storytelling to build engaged digital audiences.
Content Creator & Video Specialist
Krock Hair
Jan 2026 - Mar 2026 (2 months)
Scripted and produced video content focusing on custom color-blending and product application techniques for hair extensions. Employed retention-focused editing and trending audio to enhance brand engagement and viewer retention.
Content Creator & Brand Partner
Purito & Tehila Cosmetics
Jan 2024 - Jan 2026 (2 years)
Scripted, filmed, and edited short-form video assets for official social channels in partnership with commercial beauty and skincare brands. Translated brand briefs into high-retention video hooks and managed end-to-end video production.
Education
Degrees, certifications, and relevant coursework
Koladaisi University
Bachelor of Science, Microbiology
2018 - 2022
Grade: 3.49
Bachelor of Science in Microbiology from Koladaisi University, Ibadan, Nigeria, with a GPA of 3.49.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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