Hrithik Gaikwad
@hrithikgaikwad
MBA marketing graduate and Marketing Lead driving measurable B2B growth through paid media and lead-generation analytics.
What I'm looking for
I’m an MBA graduate in Marketing Management with hands-on experience executing digital campaigns that turn performance data into better messaging, stronger lead quality, and measurable outcomes. I thrive in fast-paced B2B environments where I can own multiple workstreams end-to-end.
As a Founder & Marketing Lead, I plan and execute end-to-end digital marketing campaigns—managing objectives, creatives, targeting, and performance tracking across channels. I design and deploy cold email outreach sequences, monitor open rates, CTR, and conversions, and continuously iterate to improve results.
I also bring structured marketing operations experience from Cybernetik Technologies, where I designed and executed email marketing campaigns via HubSpot and refined targeting using delivery, open, and engagement metrics. I support lead generation at industry expos, building qualification and follow-up workflows that feed the sales pipeline, and I create SOPs to standardize recurring digital marketing execution.
I’m actively upskilling in paid media through a Performance Marketing course (Tutedude), covering Google Ads, Meta Ads, and funnel optimization. I combine campaign analytics, competitor research, and A/B testing mindset with cross-functional collaboration—so teams move faster and decisions stay grounded in data.
Experience
Work history, roles, and key accomplishments
Founder & Marketing Lead
Trafficee
Jan 2026 - Present (6 months)
Plan and execute end-to-end digital marketing campaigns for B2B clients, managing creatives, targeting, and performance tracking. Own cold email outreach, social content calendars, competitor/market research, and Excel-based reporting with optimization recommendations.
Content & Digital Marketing
Taknek Automation
Sep 2025 - Oct 2025 (1 month)
Produced web, email, and social content aligned to campaign goals and buyer personas to support lead generation. Analyzed content performance metrics for optimization and collaborated with sales and leadership to ensure consistent messaging across digital touchpoints.
Marketing Operations & Market Analysis
Cybernetik Technologies
May 2023 - Aug 2025 (2 years 3 months)
Designed and executed HubSpot email marketing campaigns, monitoring delivery, open rates, CTR, and engagement to refine targeting and content. Conducted competitor benchmarking and market research to support positioning and supported lead generation at industry expos with qualification and follow-up workflows.
Jr. Design Engineer
Swaraj Automation
Jan 2022 - Apr 2023 (1 year 3 months)
Created user-facing documentation to improve customer onboarding and reduce operational errors. Coordinated across teams on product delivery, gaining early exposure to structured workflows and cross-functional collaboration.
Education
Degrees, certifications, and relevant coursework
Dr. D. Y. Patil University
Master of Business Administration, Marketing Management
2023 - 2025
Grade: GPA: 8.71
Completed an MBA in Marketing Management at Dr. D. Y. Patil University, Pune from 2023 to 2025.
D. Y. Patil College of Engg.
Bachelor of Engineering, Mechanical Engineering
2017 - 2021
Grade: Percentage: 70.41%
Completed a B.E. in Mechanical Engineering at D. Y. Patil College of Engg., Kolhapur from 2017 to 2021.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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