Hieu Nguyen
@hieunguyen1
Community-focused product and marketing operator driving growth and impact.
What I'm looking for
I am a community-focused product and marketing operator with hands-on experience building platforms, campaigns, and operations for startups and local initiatives. I combine product collaboration, marketing strategy, and operations to deliver measurable outcomes.
At Cohart I designed the HubSpot customer database, created reusable automation workflows, and supported product reliability through end-to-end feature testing and help desk management. I also implemented analytics and event tracking to enable data-driven decisions.
I founded Pleiku Returnees and grew a local community to 4.2K+ members, launched community websites, organized 10+ meetups and Barcamp Pleiku 2024 with ~200 attendees, and produced a local podcast series. I focus on empowering grassroots initiatives and enabling others to lead projects.
Previously I led marketing and content roles—revamping corporate websites, running cross-functional campaigns, setting up marketing automation, and producing content tailored to target personas. I bring a mix of strategic planning, executional rigor, and a collaborative mindset.
Experience
Work history, roles, and key accomplishments
Founder
Pleiku Returnees
Jun 2023 - Present (2 years 4 months)
Built and grew a local community to 4.2K+ members, launched multiple community websites and organized 10+ meetups including Barcamp Pleiku 2024 with ~200 participants and secured in-kind sponsorships.
Community Operations
Cohart
Jun 2024 - Jul 2025 (1 year 1 month)
Designed and structured the customer database in HubSpot and implemented automation workflows, improving operational scalability and product reliability; managed help desk operations and executed data-driven marketing campaigns using Google Analytics and Looker.
Marketing Manager
Woay
Apr 2022 - Nov 2023 (1 year 7 months)
Led strategic marketing planning (AOP 2023), coordinated cross-functional launches like the Gamification Library and Enterprise GO!, revamped the corporate website, and organized a flagship event with 120+ clients.
Content Lead
Afingersnap
Dec 2021 - Apr 2022 (4 months)
Developed targeted content strategy and a niche series 'The Founder’s Stories', curated and translated weekly magazine-style content to engage senior marketing audiences and inform product development at ideation stage.
Content Writer
Digital Export Development
Mar 2020 - Dec 2021 (1 year 9 months)
Created and localized content for blogs and social channels, translated sales materials and developed sales scripts to improve SDR performance and support B2B business development in hospitality and HR software.
Operations Manager
Globetrottr & Christina’s
Sep 2016 - Dec 2017 (1 year 3 months)
Managed operations for long-term and vacation rental businesses, developed financial models for property selection, secured a 30+ room building through negotiations, and maintained high guest satisfaction with rapid issue resolution.
Education
Degrees, certifications, and relevant coursework
Hung Vuong University
Bachelor of Business Administration, Marketing Management
2010 - 2014
Bachelor of Business Administration in Marketing Management completed from 2010 to 2014 with focus on marketing strategy and management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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