Open to opportunities

Hassan Pk

@hassanpk

Message

Performance-driven media buyer focused on creative testing and ROAS.

India

Message

What I'm looking for

I seek a performance-driven role where I can scale creative testing, improve ROAS, and apply tracking/CRO to drive measurable revenue growth.

I am a media buyer apprentice with hands-on experience executing high-volume creative tests to maximize return on ad spend. I trained directly under a Senior Media Buyer managing $2M/year in ad spend and achieving an average ROAS of 5x.

I specialize in Facebook Ads, YouTube Ads, Google Ads, and TikTok Ads for e-commerce and lead generation, and I write ad copy tailored to audience segments and creative formats. I apply CRO techniques to improve landing page conversion rates and integrate third-party tracking with HYROS to increase reporting accuracy.

I leverage AI to streamline the ad creative testing process, enabling me to test substantially more variations and identify winning creatives faster. I am practiced in using tracking and analytics to make data-driven spend decisions that boost revenue.

I am results-oriented, focused on scalable testing frameworks and continuous improvement, and eager to contribute to teams that prioritize measurable growth and data-backed creative experimentation.

Experience

Work history, roles, and key accomplishments

Media Buyer Apprentice

Hassan PK

Apr 2025 - Oct 2025 (6 months)

Apprenticed under a senior media buyer managing $2M/year, learning creative testing and channel strategies to maximize ROAS and improve conversion rates using tracking and AI-driven workflows.

Facebook Ads YouTube Ads Google Ads CRO Hyros Landing Page Optimization

Education

Degrees, certifications, and relevant coursework

Media Buyer School

Certificate, Digital Advertising

2025 - 2025

Completed a Media Buyer School program focused on Facebook, YouTube, Google, and TikTok ads with hands-on creative testing and CRO techniques.

Media Buyer Apprentice

Apprenticeship, Digital Advertising

2025 - 2025

Apprenticeship working directly with a senior media buyer managing large ad spend, learning ad platforms, tracking (HYROS), and AI-driven creative testing.