At Firstleaf, I owned customer-facing initiatives for its subscription e-commerce platform, taking features from discovery through production with Product Managers and Designers. I led the migration of the customer experience to Shopify.
I built and evolved React and TypeScript applications, contributed to Node.js and PostgreSQL services, and set up Stripe Express Checkout with Apple Pay and Google Pay. I also expanded experimentation and monitoring, and introduced end-to-end testing with Cypress, BrowserStack, and Playwright.
Across roles at Go See Talents, Hotmart, SambaAds, PontomobiDigital, and MIND Marketing, I worked on hiring, payments, advertising, and mobile products. I’ve also improved developer experience and mentored engineers, and more recently have used AI coding agents while maintaining engineering practices.
