Greg DanzoGD
Open to opportunities

Greg Danzo

@gregdanzo

My name is Gregory Danzo, I live in Brooklyn, New York and have been in Marketing since 2020.

United States

What I'm looking for

I am looking for a role that fosters creativity and innovation, where I can lead impactful marketing campaigns and contribute to team growth.

I’m a digital marketer and strategist with 5+ years of experience building paid social campaigns that actually connect with people. I’ve worked across Meta, TikTok, Snapchat, Reddit, and Twitter, working for brands like Peacock, Jo Malone, La Mer, and GAP to drive growth, engagement, and traffic.

I like to mix creativity with data—using things like brand lift studies, CRM audiences, and geo-targeting to make campaigns smarter and more impactful. One of my favorite projects was leading Jo Malone’s Super Bowl campaign, where we teamed up with NFL players and crushed our traffic goals by over 250%. I’ve also managed big budgets, led small teams, and helped brands navigate high-stakes moments like Black Friday and major product launches.

I’m looking for my next role where I can keep growing, lead smart strategy, and be part of a team that builds work that actually matters.

Experience

Work history, roles, and key accomplishments

DE
Current

Supervisor of Investment

Decoded

May 2023 - Present (2 years 1 month)

Responsible for growing client businesses by optimizing programmatic marketing campaigns through data analysis, strategic testing, and actionable insights. This includes developing media strategies aligned with business goals, leading A/B testing, creating impactful reports, and fostering team development through training and best practices.

WP

Associate Media Manager

WPromote

Feb 2022 - Present (3 years 4 months)

Handled daily execution and strategy across Meta, TikTok, Snapchat, and Reddit for Peacock titles. Drove a 125% YoY increase in Premium Plus subscribers by leveraging BLS studies to identify key user motivations for upgrading from Premium.

SO

Paid Media Specialist

SocialFly

Sep 2021 - Present (3 years 9 months)

Drove 20M+ impressions for Discovery Channel's Ghosttober campaigns with 10% improved CPM. Secured contract renewal through effective campaign performance.

Education

Degrees, certifications, and relevant coursework

Coastal Carolina University logoCU

Coastal Carolina University

B.S. in Business Administration, Marketing

Studied Business Administration with a concentration in Marketing. Gained foundational knowledge in marketing principles and strategies.

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Greg Danzo - Supervisor of Investment - Decoded | Himalayas