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Grayson Nguyen

@graysonnguyen

Growth specialist at 8Digit building agentic AI marketing automations and conversion-focused websites for SME clients.

At 8Digit, I build agentic AI automation systems for paid media monitoring, reporting, and content workflows. I also design conversion-focused websites and landing pages for SME clients.

At Ahamove (AhaFood.AI), I planned full-funnel growth campaigns that increased merchant acquisition by 62% in month one and monthly GSV by 112% within six months. I managed paid media optimisation and a monthly budget of 400M VND.

At Hampr, I executed organic marketing campaigns that increased social engagement by 285.4% and reach by 384.7% in three months. I also developed brand and lead generation campaigns for F&B clients.

Across Soupalicious, Effi Technologies, and FINSTREET, I worked on brand guidelines, digital campaigns, and marketing automation. I’m currently pursuing an MBA in Innovation and AI at VinUniversity.

Experience

Work history, roles, and key accomplishments

Current

Senior IC - Growth Specialist

Current

8Digit

Dec 2025 - Present (11 months)

Built agentic AI automation systems using n8n and Zapier for paid media monitoring and automated reporting. Designed conversion-optimised websites and landing pages, and managed paid Meta and Google Ads campaigns.

N8n Zapier Claude ChatGpt Canva AI Meta Ads Google Ads LinkedIn Instagram Facebook

Growth Marketing Specialist - AI Product Owner

Ahamove (AhaFood.AI)

Jan 2025 - Dec 2025 (11 months)

Planned and executed full-funnel growth marketing strategies across B2B and B2C, driving a 62% increase in merchant acquisition and 112% growth in monthly GSV. Managed a monthly budget of 400M VND with AI-driven audience retargeting and paid media optimisation.

Meta Business Suite Metabase Retargeting Paid Media Budget Management Team Leadership

Marketing & Brand Specialist

Hampr

Mar 2024 - Aug 2024 (5 months)

Executed organic marketing campaigns with TikTok, Salesforce, and AirTasker, boosting social media engagement by 285.4% and reach by 384.7%. Managed a team of 5 marketers as account manager for clients including Cisco and Zoom.

TikTok Salesforce Airtasker Social Media Marketing Brand Management Account Management

Brand Manager

Soupalicious

Feb 2024 - Aug 2024 (6 months)

Led a 7000 AUD rebranding campaign, including brand strategy and guidelines. Collaborated with creative teams to oversee branding projects across physical and digital platforms.

Brand Strategy Brand Guidelines Project Management Cross Functional Collaboration

Digital Marketing Coordinator

Effi Technologies

Aug 2023 - Jan 2024 (5 months)

Designed and implemented brand guidelines, achieving a 43.6% increase in brand consistency. Identified target audiences and prepared communication strategies, contributing to a 64.8% improvement in customer engagement.

Brand Guidelines Communication Strategy LinkedIn Meta Email Marketing

Marketing Coordinator

FINSTREET

Aug 2022 - Jul 2023 (11 months)

Executed social media strategies using Later.com and Active Campaign, achieving a 523.2% increase in LinkedIn followers and a 161.5% increase in website visitors. Established brand guidelines and social media templates.

Later ActiveCampaign Social Media Management Email Automation Brand Guidelines

Education

Degrees, certifications, and relevant coursework

VinUniversity

Master of Business Administration, Innovation and AI

Pursuing a Master of Business Administration in Innovation and AI, with expected graduation in 2027.

The University of Sydney

Bachelor of Commerce, Marketing and Finance

Activities and societies: Semi-finalist of SMSxDeloitte Supply Chain & Marketing Case Competition 2022

Completed a Bachelor of Commerce with a major in Marketing and Finance. Awarded Semi-finalist in the SMSxDeloitte Supply Chain & Marketing Case Competition 2022.