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CZ@carolinazubieta
Passionate marketing project manager focused on digital strategy and growth.
ArgentinaI am a Marketing Project Manager with a strong passion for digital strategy, UX/UI, and data-driven growth. My adaptability to evolving challenges and technologies has allowed me to thrive in leading teams and optimizing campaigns. I excel in crafting outstanding customer experiences that drive engagement and loyalty.
Throughout my career, I have successfully developed and executed marketing plans that align with key performance indicators and objectives. At J&B Solutions, I led inbound and outbound marketing initiatives, improved user experiences, and managed significant Google Ads campaigns. My experience spans various industries, including healthcare and retail, where I have consistently delivered results through strategic decision-making and performance optimization.
With a Bachelor's Degree in Business and ongoing education in Data Analytics and UX/UI Design, I am committed to continuous learning and professional growth. I am eager to leverage my skills in a dynamic environment that values innovation and customer-centric approaches.
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Work history, roles, and key accomplishments
JSJ&B Solutions
Jan 2018 - Present (7 years 10 months)
Developed marketing plans and achieved KPI & OKR analysis each trimester. Led inbound and outbound marketing, UX/UI design, and customer success, driving lead generation and improving NPS. Managed Google Ads campaigns with a $1,000 monthly budget and improved UX/UI for websites.
Vanydan
Jan 2016 - Feb 2016 (1 month)
Led digital advertising, sales support, branding, and public media campaigns. Developed customer loyalty strategies to increase retention and approved product catalog designs.
Bristol Medicine
Mar 2014 - Jan 2015 (10 months)
Launched two new products and managed a Google Ads specialist for performance optimization. Coordinated brand positioning events and led the Customer Retention & Loyalty Department.
SGS Group
Jun 2008 - Apr 2013 (4 years 10 months)
Managed marketing strategies across Argentina, Uruguay, and Paraguay. Developed webinars for lead generation and implemented training courses for internal auditors focused on quality certification.
Freelance
Mar 2006 - Jan 2007 (10 months)
Provided consulting services in category management and retail B2B marketing, focusing on strategic marketing solutions for clients.
Telephone 2 / IDT Latam
Jan 2001 - Jan 2006 (4 years 11 months)
Managed key accounts in the telecommunications sector, focusing on client retention and relationship management.
Degrees, certifications, and relevant coursework
BUBachelor's Degree, Business
2024 - 2027
COCertification, UX/UI Design
2021 - 2022
Completed courses in UX UI Design, focusing on user experience and interface design principles.
Certification, Digital Marketing
2012 -
Completed Google Ads: Fundamentals & Search course, gaining foundational knowledge in Google Ads.
UEBachelor's Degree, Marketing
1999 - 2004
Earned a Bachelor's Degree in Marketing, focusing on marketing strategies, consumer behavior, and brand management.
Software and tools used professionally
ArgentinaYou can contact Carolina and 90k+ other talented remote workers on Himalayas.
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