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Gabriel Martins

@gabrielmartins3

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Mobile app growth founder at ORVAP Apps, driving 150K+ downloads and US$85K+ in revenue across four apps.

Brazil

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What I'm looking for

Remote growth / user acquisition role at a consumer app or mobile company, paid in USD or EUR. I run paid UA (Meta, TikTok, Apple Search Ads), attribution (AppsFlyer, RevenueCat) and paywall/onboarding CRO for my own portfolio of 4 apps (150K+ downloads, US$85K+ revenue). 8+ years in performance marketing. Open to full-time or contract, Americas and Europe time zones.

At ORVAP Apps, I lead product, growth, and monetization for four apps on the App Store and Google Play. The portfolio has reached 150K+ downloads and US$85K+ in revenue, with listings localized into 30+ languages.

I run paid user acquisition across Meta, TikTok, and Apple Search Ads, measuring the path from install through purchase with AppsFlyer, RevenueCat, and Superwall. I test paywalls, onboarding, trial strategies, and pricing to improve conversion.

I also built Vortex Cleaner, Nidu Baby, Blefo, and Mimix end to end with AI coding agents, using Claude Code, Expo/React Native, and Swift. For Blefo, TikTok creators made videos with more than 3M views.

I founded ORVAP Consultoria in 2022, where I designed the processes, KPIs, and referral engine that helped the company run autonomously. I review its metrics weekly and previously managed up to R$100K per month in Meta Ads for an info-product launch that reached 6x ROAS.

Experience

Work history, roles, and key accomplishments

Current

Founder & Head of Growth

Current

ORVAP Apps

Dec 2025 - Present (11 months)

Independent mobile app studio. I lead product, growth and monetization for 4 apps on the App Store and Google Play: Vortex Cleaner (utility), Nidu Baby (smart baby monitor), Blefo (party game) and Mimix (voice party game).
• 150K+ downloads and US$85K+ in revenue across the portfolio
• Paid UA on Meta, TikTok and Apple Search Ads, with country-level campaigns, exact-match keywords and optimization

Current

Founder & CEO

Current

ORVAP Consultoria

Aug 2022 - Present (4 years 3 months)

Consulting firm in Brazilian social security benefits (BPC/LOAS).
• Steady R$750K–1M in annual revenue with 40%+ profit margins, profitable every year since founding
• Lead a team of 5; designed the operating processes, KPIs and a performance-based incentive plan
• Built a referral engine that turned our own clients into the main acquisition channel, reducing dependence on ads
• Ran the company's

Current

Performance Marketing & Launch Specialist

Current

Self-employed

Jan 2018 - Present (8 years 10 months)

Direct-response campaigns for info-products (e-books and online courses), both my own and for clients.
• Worked on 6+ product launches, including my own
• Managed up to R$100K/month in Meta Ads during a 2–3 month launch, reaching 6x ROAS
• Built direct-response sales funnels for multiple products