Open to opportunities

Francesca Nurlu

@francescanurlu

Message

I build scalable localisation and marketing operations across international markets, teams, and channels.

United Kingdom

Message

What I'm looking for

I'm looking to lead scalable marketing operations and localisation programmes, building effective workflows and cross-functional teams that deliver high-quality campaigns across international markets.

At younity GmbH, I owned end-to-end marketing asset production and localisation across 14 international markets, delivering websites, sales funnels, PPC, email automations, course content, graphics, and video.

I built production systems that reduced asset creation lifecycle by 40% while protecting brand standards across regional adaptations. I also launched younity’s Turkish market from scratch, building the localisation team and delivering a first launch that generated 100,000 mailing list subscribers and 1,000 customers.

Earlier, I co-founded Candor International and led operations, contracts, compliance, and proposals for multi-million-dollar international development programmes. I’ve managed cross-border teams, institutional partners, and marketing teams across B2B SaaS, B2C marketing, and donor-funded programmes.

Experience

Work history, roles, and key accomplishments

Content Manager for International Markets

Blueprint

Aug 2021 - Oct 2025 (4 years 2 months)

Managed the full lifecycle of marketing asset production and localisation across 14 international markets for a multi-million dollar online education company.

Project Management Product Localisation Marketing Operations Team Leadership Analytics

Country Manager for Turkish Market

younity GmbH

Apr 2020 - Aug 2021 (1 year 4 months)

Launched younity's Turkish market from scratch, building the localisation team and delivering a first launch that generated 100,000 mailing list subscribers and 1,000 customers.

Team Building Marketing Strategy Market Launch Analytics

Co-Founder & Head of Operations

Candor International

Jan 2016 - Jul 2019 (3 years 6 months)

Co-founded and built an international development operations company that won multi-million dollar contracts with US and European institutional partners.

Stakeholder Management Contract Management Compliance Team Coordination Business Development Proposal Writing

Monitoring & Evaluation Manager

Proximity International

Jan 2015 - Jan 2016 (1 year)

Designed and coordinated third-party monitoring activities for donor-funded programmes across Syria, delivering accurate reporting and operational visibility for international clients.

Monitoring Evaluation Reporting Data Analysis

Media & Communications Specialist

Chemonics International

Nov 2013 - Nov 2014 (1 year)

Monitored and reported on 300+ grants across multiple regions in Syria, ensuring programme visibility and clear communication with USAID/OTI headquarters.

Monitoring Reporting Grant Management

Digital Marketing Manager

Kigo Inc.

Mar 2013 - Sep 2013 (6 months)

Managed the international marketing team and led lead generation strategy for a rapidly-growing multinational B2B vacation rental software company.

Digital Marketing Lead Generation Team Management International Marketing

Education

Degrees, certifications, and relevant coursework

Simon Fraser University

Bachelor of Business Administration, Marketing and International Business

2005 - 2009

Pursued a Bachelor of Business Administration in Marketing and International Business, gaining a strong foundation in business and marketing principles.