fernanda guidolim

As a seasoned Product Marketing Manager with a decade of experience, I have developed a unique blend of skills in go-to-market strategy, market analysis, and sales enablement. My expertise lies in crafting effective communication materials, training sales teams, and driving product adoption. With a strong background in B2B customers and SaaS products, I excel in building relationships between areas to improve results.

Throughout my career, I have worked with various companies, including Pulsus, Intelipost, Sanavita, Delphi, and Bosch, where I have successfully developed and executed go-to-market strategies, identified and created value propositions for each customer profile, and conducted market analysis to inform competitive positioning and differentiation.

I am passionate about staying current on industry trends, competitors, and market offers, ensuring that my strategies are always informed and effective. My certifications in Digital Business Metrics, Product Marketing, and High Performance for Digital Marketing have further honed my skills, enabling me to drive results and growth in fast-paced and competitive environments.