At Allergy Research Group, I lead paid media strategy, analytics, and execution across e-commerce and healthcare practitioner acquisition on Google, Meta, Amazon, Bing, LinkedIn, and Reddit Ads. I connect paid media, CRM, e-commerce, and subscription data into executive reporting and recommendations.
Previously at Quantikal, I managed $500K+ in monthly ad spend across 10+ U.S. e-commerce and service accounts, owning campaign planning, budget pacing, testing, tracking, and client reporting. I also support freelance Google Ads and Meta Ads clients end-to-end, from setup through optimization and communication.
