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Erna WatiEW
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Erna Wati

@ernawati

Business Development professional with 5+ years driving e-commerce partnerships, growth, and data-led market expansion in Indonesia.

Indonesia
Message

What I'm looking for

I’m looking for a role where I can grow revenue through strategic partnerships, go-to-market execution, and data-driven decisions, while collaborating cross-functionally in a fast-paced, stakeholder-focused environment.

I’m a Business Development Professional with 5+ years of experience at Tokopedia, one of Indonesia’s leading e-commerce platforms. I focus on driving strategic partnerships, expanding market reach, and growing revenue through innovative business solutions and stakeholder collaboration.

At Tokopedia, I managed regional growth expansion across Balikpapan, Samarinda, and Surabaya. I monitored monthly targets and performance for Category Homeliving, identified new business opportunities, negotiated high-impact deals, and built long-term relationships with sellers—using data analysis (history, performance, and forecast) to propose solutions.

I’ve also led go-to-market execution, including city/regional/national campaigns, product curation and promotion, and barter promotions with partners through social media. More recently, I’m applying that same detail-oriented, execution-first mindset in Finance - Accounting at PT Berkat Tiga Putri, supporting journal entries, AR/AP, reconciliations, reporting, and audit readiness.

Experience

Work history, roles, and key accomplishments

PP
Current

Finance - Accounting

PT Berkat Tiga Putri

Jul 2025 - Present (1 year)

Record and maintain day-to-day financial transactions, including journal entries, general ledger, and monthly financial reporting. Manage accounts receivable/payable workflows, invoices, bank reconciliations, and support audits and tax calculation/reporting.

TO

Business Development Executive

Tokopedia

Sep 2019 - Jan 2025 (5 years 4 months)

Managed Tokopedia business growth across Balikpapan, Samarinda, and Surabaya, focusing on category Homeliving performance. Identified and pursued new seller opportunities, supported partner relationships through business reviews and events, and executed city/regional/national campaigns.

PB

Staff Accountant

PT Indopart Services Balikpapan

Apr 2012 - Jul 2016 (4 years 3 months)

Handled day-to-day accounting entries and posting to the general ledger, ensuring transactions were categorized according to accounting standards. Prepared financial statements, reconciled bank statements, processed invoices, supported month-end closing and audit processes, and ensured compliance with tax regulations.

Education

Degrees, certifications, and relevant coursework

UB

Universitas Tri Dharma Balikpapan

Bachelor's degree, Management

2008 - 2013

Grade: Cumulative GPA: 3.6

Earned a Bachelor's degree in Management at Universitas Tri Dharma Balikpapan (2008–2013), graduating with a cumulative GPA of 3.6.

SB

SMK Negeri 2 Balikpapan

Vocational High School, Accounting

2005 - 2008

Completed Vocational High School in Accounting at SMK Negeri 2 Balikpapan (2005–2008).

Tech stack

Software and tools used professionally

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