Open to opportunities

Eman Elbeik

@emanelbeik

An MD who does product development and brand strategy with two years of cross-functional experience at two Canadian DTC supplement companies.

Egypt

Message

What I'm looking for

I’m seeking a role where I can combine customer experience and product development, work in a collaborative SaaS-focused team, drive process improvements, and grow into broader product or operations leadership.

Product and brand strategy operator with two years of cross-functional experience at two Canadian DTC supplement companies, working across product development, brand positioning, regulatory compliance coordination, and content strategy. Background as a practicing physician brings scientific rigor and regulatory literacy to consumer health products. Skilled at building operating systems, translating strategic direction into shippable work, and coordinating across product, marketing, and operations functions in start-up environments.

Experience

Work history, roles, and key accomplishments

Current

Product and Content Strategy Lead

Current

Kasha Nutrition and Nutravonic

Jan 2024 - Present (2 years 8 months)

Led end-to-end product development for 40+ SKUs and cross-functional launches. Drove strategy across two brands. Built scalable content and knowledge systems across different channels, while partnering with regulatory on Health Canada NPN submissions. Developed operational frameworks and conducted market analysis to inform product and brand decisions.

Training and Development Customer Support Process Optimization Amazon Seller Central Product Demonstrations Compliance Help Scout

Customer Service Training Manager

TruSmile and Shiny Smile Veneers

Jan 2020 - Dec 2021 (1 year 11 months)

Conducted training sessions and developed knowledge-base materials to improve team performance, managed recruitment and onboarding, and handled escalations to maintain customer satisfaction during the COVID-19 remote transition. Ensured seamless multi-channel communication and operational continuity.

Onboarding Escalation Management Knowledge Base Customer Satisfaction Training and Development

Customer Service Representative

Vodafone

Jan 2017 - Present (9 years 8 months)

Handled billing inquiries for pay-monthly customers, set up direct debits, and managed escalations to resolve issues and maintain service continuity. Met performance standards during customer-facing operations.

Billing Support Escalation Management Direct Debit Setup Multichannel Support