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Eliza Kliuchnyk

@elizakliuchnyk

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Junior Social Media Marketing Specialist driving audience growth.

Germany

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What I'm looking for

I seek a collaborative role where I can lead content strategy, scale audience engagement, work with cross-functional teams, and use analytics and AI tools to drive measurable growth.

I am a Social Media Marketing Specialist with three years of experience building content strategies, managing influencer partnerships, and delivering measurable campaign results across fashion, real estate, and wellness sectors.

I've led cross-functional teams, developed content that produced 150% audience growth, and reduced production time by 50% through workflow optimisation while managing multiple brand accounts and influencer communications.

My skills include content creation, social analytics, AI-assisted content generation, and project management — I combine creativity with data to increase engagement and deliver outcomes.

Experience

Work history, roles, and key accomplishments

Current

Project Manager Assistant

Current

wir4-Agentur für Wirtschafts- und Strukturförderung Moers

Apr 2025 - Present (5 months)

Supported project manager organizing three local partner events, conducted surveys and focus groups, and created and began executing a communication plan for community engagement. Produced research and analysis to inform project communications.

event support Focus Groups Survey Research Communications Planning Market Research Notion Trello Project Management Social Media Jira Excel

Head of Social Media

SQUAD21

Jan 2021 - Dec 2024 (3 years 11 months)

Led a 13-person cross-functional team to develop content strategies that grew audience 150% and improved coordination between copywriters and designers. Managed content calendars and campaign execution across channels.

Team Leadership Content Strategy Campaign Planning Social Media Management Google Analytics Project Management Market Research

Junior Social Media Specialist

Sens

Jan 2022 - Dec 2023 (1 year 11 months)

Created 7–10 daily stories and social content, increasing engagement by 30% and driving 150% audience growth through content strategy and influencer coordination. Led cross-functional teams and optimized workflows to reduce production time by 50%.

Content Strategy Influencer Marketing Canva Figma Video Editing Meta Business Suite

Education

Degrees, certifications, and relevant coursework

Rhine-Waal University of Applied Sciences

Bachelor of International Business Administration, International Business Administration

2022 -

Activities and societies: Internship (Praktikum); Minijob; Supported project manager in organizing local events; conducted surveys, interviews and focus group analysis.

Bachelor of International Business Administration student at Rhine-Waal University of Applied Sciences, enrolled from 2022 with expected completion in 2026.

National University of Kyiv-Mohyla Academy

Bachelor of Marketing, Marketing

2020 - 2024

Activities and societies: Created communication plans and executed initial campaigns; conducted research using surveys, interviews, and focus groups.

Completed a Bachelor of Marketing at the National University of Kyiv-Mohyla Academy from 2020 to 2024, focusing on communication planning and research.