
Neelanjali Salve
@neelanjalisalve
I build organic social communities through audience-led content, brand storytelling, and short-form video.
What I'm looking for
I've grown consumer and B2B audiences through social-first storytelling, content strategy, and continuous experimentation. At Chidiyaa Crafts, I helped grow Instagram from 278K to 318K followers.
I created Reels, posts, and campaign content informed by cultural trends and audience insights, contributing to 5M+ monthly reach. I also coordinated 50+ influencer collaborations and developed a branded Reel that reached 1.1M views.
Through my personal project, @booksmakemewhole, I've independently built an organic community of 57K+ followers. I manage the full workflow—from ideation and creation to publishing, performance analysis, and community building—without paid acquisition.
At Syntegon Technology, I translated complex B2B product information into accessible digital content and optimized website pages using SEO and performance insights, contributing to a 20% average increase in organic traffic. I bring experience across content planning, analytics, creator collaborations, and brand voice in English and working German.
Experience
Work history, roles, and key accomplishments
Founder & Content Creator
Personal Project
Dec 2019 - Present (6 years 9 months)
Independently built a 57K+ follower community through organic content strategy. Managed the complete social media workflow from ideation to publishing and community building.
Developed and optimized digital content for an international B2B technology environment, translating complex product information into accessible communication. Supported social and video content initiatives and optimized website content using SEO, contributing to a 20% increase in organic traffic.
Marketing Associate
Icon Constructions
Jan 2023 - Jan 2024 (1 year)
Coordinated campaign materials, timelines, and follow-ups across email, direct mail, social media, and events. Prepared campaign reports and presentations for senior stakeholders, translating results into clear next steps.
Social Media Manager & Content Strategist
Chidiyaa Crafts
Jan 2021 - Dec 2022 (1 year 11 months)
Managed and developed social media content and strategy, growing the brand's Instagram community from 278K to 318K followers. Coordinated 50+ influencer collaborations and developed recurring short-form content concepts, contributing to 5M+ monthly reach and a top Reel reaching 1.1M views.
Marketing Intern
The Badger
Jun 2020 - Dec 2020 (6 months)
Created visual and written content, including social media captions and product copy for clients across hospitality, real estate, FMCG, and lifestyle sectors.
Education
Degrees, certifications, and relevant coursework
Hochschule Furtwangen
MBA, International Business Management
2024 -
Grade: 1.6
Pursuing an MBA in International Business Management with a grade of 1.6, expected to complete in February 2026.
COEP Technological University
Master of Technology, Construction Management
2017 - 2019
Completed a Master of Technology in Construction Management from COEP Technological University, Pune, India.
K. K. Wagh Institute of Engineering Education and Research
Bachelor of Civil Engineering, Civil Engineering
2012 - 2016
Completed a Bachelor of Civil Engineering from K. K. Wagh Institute of Engineering Education and Research, Nashik, India.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Skills
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