Open to opportunities

fernanda adriazola

@fernandaadriazola

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Results-driven digital marketing professional with expertise in performance marketing.

Germany

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What I'm looking for

I am looking for remote or EU-based roles that allow me to leverage my digital marketing expertise to drive engagement and revenue growth.

As a digital marketing professional with nearly five years of experience, I have honed my skills in social media advertising, influencer marketing, and content strategy. My journey has taken me through various roles, where I successfully managed remote projects and collaborated with international clients. I thrive in fast-paced environments, leveraging my creativity and data-driven decision-making to drive engagement and revenue growth.

In my most recent role as a Marketing Coordinator & Sales Manager at Hoofan, I developed and executed paid media campaigns that improved ROAS by 35%. I led influencer marketing collaborations and implemented strategies that resulted in a 30% increase in customer loyalty. My passion for brand storytelling and community management has allowed me to create compelling marketing narratives that resonate with diverse audiences.

I am currently seeking remote or EU-based opportunities where I can apply my expertise to enhance brand visibility and foster global online communities. I am excited about the prospect of contributing to innovative marketing strategies that drive measurable results.

Experience

Work history, roles, and key accomplishments

Marketing Coordinator & Sales Manager

HOOFAN

Jan 2021 - Sep 2023 (2 years 8 months)

Developed and executed paid media campaigns across MetaAds, GoogleAds & TikTokAds, improving ROAS by 35%. Led influencer marketing collaborations and managed remote teams to enhance retention and community engagement, resulting in a 30% increase in customer loyalty.

Meta Ads Google Ads TikTokAds Influencer Marketing UGC Strategy Data Analysis Community Engagement Remote Team Management Performance Marketing Brand Awareness

Content Marketing Specialist & Social Media Manager

Benetton Group

Sep 2020 - Dec 2020 (3 months)

Designed and executed content marketing campaigns that increased audience engagement by 20%. Optimized social media strategy to drive conversions and coordinated with design teams for brand consistency.

Content Marketing Social Media Strategy Digital Presence Team Coordination Campaign Execution Market Analysis Communication

Digital Marketing Intern

Stunt and Gimmicks

Feb 2018 - Jul 2019 (1 year 5 months)

Assisted in SEO-driven content strategy, improving website traffic by 10%. Conducted market research and provided insights through campaign performance reports to support data-driven marketing decisions.