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Elijah Simon

@elijahsimon1

I drive acquisition and revenue through data-driven digital marketing campaigns.

Zimbabwe
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What I'm looking for

I'm looking to lead integrated, data-driven marketing initiatives that improve acquisition, engagement, retention, and revenue. I value cross-functional collaboration, scalable marketing systems, performance optimization, and opportunities to build high-impact campaigns across digital channels.

I've led integrated digital marketing across Tropika Marketing, Tari Labs, StartupHR, and CoinEx, improving engagement, acquisition, conversion, and revenue outcomes across eCommerce, Web3, fintech, SaaS, and service brands.

At Tropika Marketing, I managed strategies for 15+ client accounts, increasing average campaign engagement by 45% and improving conversion rates by 28%. I coordinated email, paid media, SEO, social, landing pages, and creative workflows while maintaining a 98% on-time delivery rate.

I've helped generate more than 20,000 platform registrations at CoinEx, expanded audience reach by 70% at Tari Labs, and improved LinkedIn engagement by 65% at StartupHR. I build scalable, data-informed marketing systems using lifecycle campaigns, automation, analytics, A/B testing, and AI-assisted workflows.

Experience

Work history, roles, and key accomplishments

TM
Current

Digital Marketing Manager

Tropika Marketing

Jan 2026 - Present (7 months)

Managed integrated marketing strategies for 15+ client accounts across eCommerce, Web3, fintech, and service-based businesses, increasing average campaign engagement by 45% and contributing to measurable lead and revenue growth. Directed cross-functional execution across email marketing, paid media, SEO, social media, landing pages, and conversion optimization, improving campaign conversion rates

TL

Marketing Manager

Tari Labs

Jan 2025 - Dec 2025 (11 months)

Led integrated marketing campaigns supporting product launches, user acquisition, and ecosystem growth, increasing cross-platform audience reach by 70% and generating more than 500,000 campaign impressions. Partnered with product, engineering, and leadership teams to coordinate marketing initiatives, customer education campaigns, and launch communications that improved user engagement by 55%.

ST

Digital Marketing Manager

StartupHR

Jan 2025 - Dec 2025 (11 months)

Developed and executed integrated marketing campaigns across content marketing, email, social media, website optimization, and lead generation, increasing LinkedIn engagement by 65% and improving website engagement by 35%. Managed marketing calendars, campaign execution, and stakeholder coordination across multiple initiatives while ensuring alignment with organizational objectives.

CO

Marketing & Community Growth Manager

Coinex

Jan 2024 - Dec 2024 (11 months)

Directed marketing initiatives across customer acquisition, retention, social media, community marketing, and promotional campaigns, contributing to more than 20,000 new platform registrations within six months. Managed integrated marketing campaigns across paid media support, content marketing, community engagement, and product promotions, increasing community engagement by more than 200%.

Education

Degrees, certifications, and relevant coursework

HA

Hype Partners Academy

Certification, Web3 Marketing

Specialized in Web3 marketing strategies, community growth, and decentralized brand-building through the Web3 Growth & Marketing Certification.

CO

Coursera

Professional Certificate, Digital Marketing

Completed the Google Digital Marketing & E-commerce Professional Certificate, gaining comprehensive knowledge in digital marketing strategies, e-commerce platforms, and performance analytics.

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