
Devi prasad Nayak
@deviprasadnayak
Strategy professional at Aditya Birla Sun Life Insurance who drove a pan-India campaign that generated ₹90 Cr in FY26.
What I'm looking for
At Aditya Birla Sun Life Insurance, I own the growth strategy and revenue for Service-to-Sales, a pan-India campaign that generated ₹90 Cr of business in FY26. I built a segmented lead funnel that activated 1,500 sales advisors in a single month.
I designed a tiered Rewards & Recognition program that lifted conversion by 79% over the pre-incentive baseline. I also led digitization on the Stellar platform, increasing adoption from 15% to 87%.
By automating performance reporting, I cut turnaround time by 84%. I’m seeking growth, strategy and revenue roles across e-commerce, consumer, product and tech businesses.
Experience
Work history, roles, and key accomplishments
Deputy Manager (Strategy)
Aditya Birla Sun Life Insurance
Jul 2025 - Present (1 year 4 months)
Owns growth strategy and revenue for a pan-India upsell and cross-sell campaign, generating ₹90 Cr in FY26. Led digitization, incentive design, and cross-functional rollout, lifting conversion by 79% and adoption from 15% to 87%.
Market Research Analyst
Magnik India
Apr 2024 - Jun 2024 (2 months)
Conducted market sizing and competitive positioning analysis for education and healthcare publishing, translating findings into sales strategy recommendations. Built a competitive benchmarking framework to prioritize high-potential accounts.
Education
Degrees, certifications, and relevant coursework
Management Development Institute, Murshidabad
PGDM, Operations and Marketing
2023 - 2025
Pursued a PGDM in Operations and Marketing from 2023 to 2025.
OUAT, Bhubaneswar
B.Sc. (Hons.), Chemistry
2019 - 2022
Completed a B.Sc. in Chemistry (Hons.) from 2019 to 2022.
KPMG
Lean Six Sigma Green Belt, Lean Six Sigma
Earned the Lean Six Sigma Green Belt certification from KPMG.
HubSpot Academy
Inbound Marketing, Inbound Marketing
Earned the Inbound Marketing certification from HubSpot Academy.
Coursera
Google Ads Measurement, Google Ads Measurement
Earned the Google Ads Measurement certification from Coursera.
Forage
On-Premise Sales Job Simulation, Sales
Completed the On-Premise Sales Job Simulation from Red Bull via Forage.
Availability
Location
Authorized to work in
Salary expectations
Job categories
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