Open to opportunities

David Rodriguez

@davidrodriguez7

I lead strategic events, sponsorship activations and corporate communications that strengthen stakeholder engagement and brand reputation.

Spain

Message

At Moeve, I lead national and international event strategies, corporate hospitality and stakeholder engagement programmes that support business objectives and corporate reputation.

I've managed sponsorship activation and PR programmes around Real Madrid CF, Scuderia Toro Rosso and Open Banc Sabadell, with budgets up to €2.5 million and proprietary events for up to 7,000 attendees.

Across 15+ years, I've brought together agencies, suppliers, executives and partners to deliver high-impact experiences, measurable ROI and consistent brand positioning across Europe and the Middle East.

Experience

Work history, roles, and key accomplishments

Current

Senior Events & PR Lead

Current

Moeve

Dec 2020 - Present (5 years 9 months)

Lead the development and delivery of national and international event strategies supporting corporate reputation and stakeholder engagement. Manage relationships with agencies, suppliers, and strategic partners to ensure high-quality delivery and budget optimization.

Event Management and Production Corporate Communications Stakeholder Engagement Corporate Hospitality Sponsorship and Partnerships Executive Advisory Budget Management Business Development Vendor and agency management KPI and ROI Measurement Brand Engagement Cross functional Leadership

Strategic Activation & PR Lead

Moeve

Dec 2012 - Nov 2020 (7 years 11 months)

Led sponsorship activation, public relations, and hospitality programmes linked to major sports properties including Real Madrid CF, Scuderia Toro Rosso, and Open Banc Sabadell. Managed budgets up to €2.5 million and directed cross-functional teams to deliver high-impact campaigns.

Sponsorship Activation Corporate Communications Public Relations Stakeholder Engagement Executive Hospitality Strategic Events Management Business Development Brand Partnerships Budget Management Experiential Marketing Vendor Management Cross functional Leadership

Marketing Strategy Specialist – B2B Services

Moeve

Nov 2010 - Nov 2012 (2 years)

Developed and executed marketing strategies for professional payment solutions, increasing market visibility and customer engagement through targeted campaigns. Managed marketing budgets and analyzed campaign performance to optimize effectiveness.

B2B Marketing Strategy Business Development Brand Management Customer Acquisition and Retention Campaign Management Marketing Budget Management Customer Insights Data Analysis and Performance Optimization Stakeholder Management Strategic Communications Cross Functional Collaboration ROI Management

Retail Development Lead – Northern Region

Moeve

Apr 2007 - Nov 2010 (3 years 7 months)

Led commercial development of non-oil retail operations across the Northern region, driving sales growth through assortment optimization and strategic supplier negotiations. Designed and implemented marketing and merchandising initiatives to enhance customer experience.