Open to opportunities

Dana Bruno

@danabruno

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Multidisciplinary designer specializing in UX/UI and digital marketing.

United States

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What I'm looking for

I seek a role where I can leverage my UX/UI design and digital marketing skills to create impactful solutions that connect with users and drive measurable results.

I'm Dana Bruno, a multidisciplinary designer with a strong foundation in UX/UI and digital marketing. I hold a Bachelor’s in Marketing and a postgraduate diploma in UX/UI Design, UX Research, and UX Writing. My experience spans user-centered design, Google Ads strategy, and conversion-optimized digital campaigns. Notably, I led a large-scale digital advertising initiative for the 2023 presidential campaign in Argentina, where I coordinated with regional teams to ensure consistent messaging and maximize reach.

My professional journey has equipped me with the skills to analyze key performance indicators and generate detailed reports that inform executive decision-making. I am passionate about combining creativity and strategy to create impactful digital experiences that drive business results. I thrive in collaborative environments and enjoy contributing practical and creative ideas to achieve team goals.

Experience

Work history, roles, and key accomplishments

Digital Campaign Analyst

Government of the City of Buenos Aires

Aug 2022 - Present (2 years 11 months)

Planned, implemented, and optimized PPC campaigns on Google Ads (Search, Display, Video), improving campaign performance and conversion rates. Led digital advertising strategy for the 2023 presidential election campaign, coordinating with regional teams to maintain consistent messaging and maximize reach.

Google Ads PPC Campaign Management Data Analysis Strategic Planning

Account Executive

Publicitar – Outdoor Advertising

Mar 2022 - Present (3 years 4 months)

Managed full-cycle client relationships, including pre-sale, sale, and post-sale phases for outdoor advertising campaigns. Conducted sales data analysis, generated reports, and tracked client engagement to optimize account performance.

Client Relationship Management Sales Data Analysis Lead Generation

Design & Marketing Assistant

Bruno Supermarkets

Jan 2021 - Present (4 years 6 months)

Assisted in designing and launching the company’s first e-commerce website, focusing on user experience and visual consistency. Managed Facebook and Instagram advertising campaigns using Meta Ads, optimizing budget allocation and audience targeting.

UX Design Meta Ads Social Media Strategy Canva

Sales Support Intern

E3 Commerce

Mar 2020 - Present (5 years 4 months)

Supported optimization of e-commerce checkout flows and enhanced product page user experience (UX) to increase conversion rates. Collected and analyzed user feedback to recommend design improvements and usability enhancements.

Usability Testing Customer Journey Mapping Conversion Rate Optimization

Education

Degrees, certifications, and relevant coursework

Coderhouse

Postgraduate Diploma, UX/UI Design, UX Research & UX Writing

2024 -

Completed a postgraduate diploma focusing on user experience and user interface design. Gained expertise in UX research methodologies and UX writing principles.

Universidad de Palermo

Bachelor’s Degree, Marketing and Advertising

2018 - 2021

Acquired a Bachelor's Degree in Marketing and Advertising, developing a strong foundation in marketing principles and advertising strategies. Studied various aspects of market analysis and campaign management.

Universidad Superior de Diseño

Fashion and Textile Design, Fashion and Textile Design

2014 - 2018

Undertook studies in Fashion and Textile Design, gaining knowledge in design principles and textile applications. Developed creative skills relevant to visual aesthetics and product development.