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Connor Bubear

@connorbubear

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Marketing consultant for health and wellbeing brands who grew Fit in Midlife's email list by over 1,000 subscribers.

United Kingdom

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What I'm looking for

I'm looking to bring the care I've developed working alongside animal care professionals to marketing that supports people. I'm drawn to Tellmi's mission of making mental health support available to everyone, everywhere.

At Fit in Midlife, I led a full personal-brand relaunch, shaping its Year One Marketing Strategy, content pillars and SHIELD protocol content strategy. I built a Wix website with email infrastructure and automations, and created lead-generation funnels that acquired over 1,000 new subscribers between May and July 2026.

I also wrote and built a bi-weekly blog that increased average viewership by 200% between May and August 2026. The bi-weekly newsletter sustained an average 39% open rate and 3% click-through rate during periods of growth.

At CASCO Pet, I managed email campaigns in Salesforce Marketing Cloud, increasing the average open rate from 19% to 31% between June 2025 and June 2026. I used campaign analytics and A/B testing to refine messaging, and produced copy for web, email and print. Working alongside animal care professionals aligned with the Fear Free initiative showed me how carefully worded communication can change someone's experience of a difficult moment; I'm drawn to Tellmi's mission of making mental health support available to everyone, everywhere.

Experience

Work history, roles, and key accomplishments

Current

Freelance Marketing Consultant

Current

Self-Employed

Jun 2026 - Present (4 months)

Providing strategic and executional marketing support to health, wellness and lifestyle brands, with a focus on campaign planning, copywriting, CRM and digital growth.

Campaign Planning Copywriting CRM Digital growth

Current

Freelance Marketing Consultant

Current

Fit in Midlife

Mar 2026 - Present (7 months)

Led a full relaunch of the founder's personal brand, including a Year One Marketing Strategy and financial modelling. Built a new Wix website, email infrastructure, and lead-generation funnels that acquired over 1,000 new subscribers.

Marketing Strategy Financial Modeling Content Strategy Wix Email Marketing Lead Generation Blog Writing Newsletters

Marketing Executive

CASCO Pet

Jan 2024 - Jun 2026 (2 years 5 months)

Managed end-to-end email marketing campaigns using Salesforce Marketing Cloud, increasing average open rate from 19% to 31%. Oversaw a 40% increase in blog viewership and ran continuous A/B testing to improve engagement.

Salesforce Marketing Cloud Email Marketing A B Testing Salesforce Analytics Copywriting Proofreading Competitive Analysis

English Teacher

AEON English School

Nov 2023 - Nov 2024 (1 year)

Taught English to students aged 2 to 80+ across all proficiency levels, developing engaging, level-appropriate lesson plans. Led interviews with prospective students and provided progress counselling for adults.

Teaching Lesson Planning Communication Skills Counselling

Social Media Executive

CASCO Pet

Sep 2024 - Oct 2024 (1 month)

Planned and scheduled content calendars across LinkedIn, Instagram, Facebook and X using Hootsuite, driving consistent engagement growth. Captured video content and managed content shoots at major US veterinary trade shows.

Hootsuite Social Media Management Content Calendar Canva Video Production Project Management

Kickstarter Campaign Creator

Squeeasy

Jun 2022 - Aug 2022 (2 months)

Researched successful crowdfunding strategies and built a campaign playbook. Wrote brand storytelling copy for the Kickstarter story page and managed all visual content production.

Crowdfunding Copywriting Content Production Project Management

Marketing Researcher

CASCO Pet

Aug 2021 - Aug 2021 (0 months)

Researched the global veterinary services market to produce a detailed market analysis report covering market size, segmentation, competition, trade associations and media opportunities.

Report Writing Market Research Data Analysis

Education

Degrees, certifications, and relevant coursework

Oxford College of Marketing

CIM Level 4 Certificate in Professional and Digital Marketing, Marketing

2024 - 2024

Completed the CIM Level 4 Certificate in Professional and Digital Marketing.

University of Law

MA Law Conversion (PGDL), Law

2022 - 2023

Completed the MA Law Conversion (PGDL) at the University of Law, Moorgate.

Durham University

BA, English and Philosophy

2019 - 2022

Grade: 2:1

Earned a BA in English and Philosophy with a 2:1 classification.

Hurstpierpoint College

A-levels, General Studies

2012 - 2019

Grade: A* in English Literature, Psychology, EPQ; A in History

Completed A-levels in English Literature, Psychology, EPQ, and History, achieving A* grades in the first three, and GCSEs with nine A*s, one A, and one Grade 7.