Open to opportunities

Clarissa Jurumenha

@clarissajurumenha

Creative Marketing Manager who builds multilingual brand storytelling and content strategies that drive engagement and growth.

Brazil

Message

What I'm looking for

I’m looking to lead creative, data-informed marketing that connects brand vision to audience-focused content, CRM and campaigns—working with cross-functional teams in fast-moving, international environments where storytelling and performance both matter.

I’m a multilingual Creative Marketing Manager and creative strategist with experience across brand strategy, content marketing, CRM and editorial storytelling, and digital campaigns. I develop audience-focused communication that strengthens brand positioning and supports growth across social media, email, websites, and brand communications—often in remote, cross-functional settings with startups, agencies, editorial platforms, and international brands.

Recently, I led creative marketing strategy at Tejesta, translating brand vision into culturally relevant, multi-channel campaigns and optimizing performance through collaboration with creative, operations, and leadership teams. Earlier, I managed marketing operations and SEO-driven editorial content (Mude), built LinkedIn thought leadership strategies, and worked as an email/CRM specialist using Adobe Campaign tools; I also founded The Dank Project to grow an international audience through content marketing and digital storytelling.

Experience

Work history, roles, and key accomplishments

Creative Marketing Manager

Tejesta

Apr 2025 - May 2026 (1 year 1 month)

Led creative marketing strategy with founders and executive leadership, developing and executing multi-channel campaigns across social media, email, website, and brand communications. Managed content planning and community engagement while collaborating cross-functionally to optimize marketing performance.

Creative Strategy Multi channel Marketing Social Media Email Marketing Content Planning Community Engagement Brand Communications Cross Functional Collaboration Performance Optimization

Marketing Operations Manager

Mude

Nov 2023 - May 2024 (6 months)

Developed inbound marketing and content strategies focused on lead generation and audience growth. Produced SEO-driven editorial content and supported marketing operations to improve campaign efficiency and streamline content workflows.

Marketing Operations Inbound Marketing Content Strategy Lead Generation Audience Growth SEO Editorial Workflow Optimization

LinkedIn Content Strategist

Artplan

Dec 2023 - Apr 2024 (4 months)

Created LinkedIn content strategies for Oi Telecom’s LinkedIn profile to strengthen brand authority and audience engagement. Produced data-informed thought leadership and market-focused articles and improved engagement through platform-specific communication strategies.

LinkedIn Content Strategy Thought Leadership Audience Engagement Editorial Planning

Editorial Content Writer & Editor

TYPE01 & FEMME TYPE

Dec 2023 - Apr 2024 (4 months)

Produced editorial articles focused on typography, design, fashion, and visual culture. Collaborated with editorial teams on print and digital production, conducting research-driven storytelling to support audience engagement and platform growth.

Editorial Writing Editorial production Typography Design Visual Culture Content Strategy Audience Engagement Site Traffic Growth

Founder & Creative Director

The Dank Project

Dec 2020 - Jul 2023 (2 years 7 months)

Founded and developed an independent creative platform focused on culture, fashion, and emerging artists. Led brand positioning, editorial strategy, creative direction, and partnerships while building an international audience through content marketing and digital storytelling.

Positioning Editorial Strategy Creative Direction Partnership Development Content Marketing Digital Storytelling Audience Growth Community Engagement Collaboration Strategy

Copywriter & Creative Lead

OUT OF OFFICE

Oct 2022 - Dec 2022 (2 months)

Developed brand campaigns, creative copy, and storytelling strategies for multiple clients. Led creative direction initiatives to improve customer engagement and supported performance-driven campaigns through content strategy and marketing analysis.

Copywriting Creative Direction Brand Campaigns Storytelling Customer Engagement Content Strategy Marketing Analysis Performance Marketing

Email Marketing Campaign Specialist

Wunderman Thompson MAP

Sep 2021 - Sep 2022 (1 year)

Executed CRM and email marketing campaigns using Adobe Campaign and built automated workflows to optimize email communication performance. Improved operational efficiency through troubleshooting reduction and collaborated with cross-functional teams on lifecycle marketing and customer engagement initiatives.

CRM Email Marketing Adobe Campaign Lifecycle Marketing Customer Engagement Troubleshooting Campaign Optimization Workflow Management

Digital Marketing Manager

Look'n'Feel Advertising Agency

Oct 2017 - Mar 2018 (5 months)

Developed social media campaigns and digital marketing strategies for Taguatinga Shopping. Supported audience engagement and foot-traffic growth with performance-focused campaigns and assisted with ROI-focused campaign planning and execution.

Digital Marketing Marketing Campaigns Audience Engagement Foot Traffic Growth Campaign Execution

Reporter & Correspondent

Metrópoles

Aug 2015 - Mar 2018 (2 years 7 months)

Produced editorial content covering fashion, lifestyle, beauty, and entertainment. Conducted interviews and cultural coverage and created high-engagement articles aligned with audience interests and media trends.

Editorial Interviewing Cultural Coverage Copywriting Lifestyle Content