Open to opportunities

Clara Maggiori

@claramaggiori

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Marketing professional with expertise in communications and sales strategies.

Germany

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What I'm looking for

I seek a dynamic role in a forward-thinking company that values creativity and collaboration, offering opportunities for professional growth and impactful projects.

With a Bachelor in Advertising and a Master in International Business, I bring over four years of experience in marketing, communication, and sales. My journey has taken me from Argentina to Spain and now to Germany, where I currently work at Allianz Real Estate. My role involves crafting compelling marketing campaigns and managing communications that resonate with diverse audiences.

Throughout my career, I have successfully developed and executed marketing strategies that drive engagement and growth. At Buy a Home Mallorca, I played a key role in expanding franchise operations and enhancing brand visibility. My ability to leverage tools like Salesforce and Adobe Creative Suite has allowed me to create impactful content and streamline processes, ultimately leading to increased sales and client satisfaction.

I am passionate about storytelling and using data-driven insights to inform marketing decisions. I thrive in collaborative environments where I can contribute to innovative projects and help businesses achieve their goals.

Experience

Work history, roles, and key accomplishments

Current

Marketing & Communications

Current

Allianz Real Estate

Feb 2025 - Present (4 months)

Responsible for marketing and communication planning, designing campaigns, articles, calendars, material, and presentations for both internal and external communication. Executed copywriting and storytelling for assets, websites, and internal portals, alongside graphic and audiovisual design to promote properties and events using Adobe Creative Suite.

Audio Visual Design Communications Planning Campaign Management Copywriting Storytelling Graphic Design Audiovisual Design Adobe Creative Suite SAP Salesforce

Talent Acquisition

The Exploration Company

Jul 2024 - Present (11 months)

Managed the full recruitment lifecycle, including sourcing, screening, and coordinating interviews and recruitment events. Responsible for the Applicant Tracking System (ATS) and collaborated with HR managers to create and publish job descriptions.

Talent Acquisition Applicant Tracking Systems Candidate Sourcing Interview Coordination Recruitment Job Description Creation Negotiation

Marketing Coordinator

Buy a Home Mallorca

Jul 2023 - Present (1 year 11 months)

Developed and implemented marketing strategies for franchise expansion, creating processes to generate new leads and increase digital interactions. Managed content creation using various design software and oversaw advertising campaigns and newsletter distribution.

Marketing Strategy Lead Generation Digital Marketing Content Creation Salesforce InDesign Photoshop Mailchimp Social Media Management

Sales Marketing Consultant

Urbane International

Aug 2022 - Present (2 years 10 months)

Assisted foreign clients with real estate purchases and rentals, achieving over 1M
€ in sales and numerous rentals. Utilized specialized software for market analysis and successfully closed mandates by attracting owners and investors.

Sales Real Estate Market Analysis Client Relationship Management Negotiation International Sales Real Estate Software Investment Attraction

Education

Degrees, certifications, and relevant coursework

Instituto Europeo de Posgrado

Master in International Business, International Business

Grade: Summa

Completed a Master's degree in International Business from Instituto Europeo de Posgrado in conjunction with Summa, Miami, USA. The program focused on global business strategies and management.

Universidad Blas Pascal

Bachelor in Advertising, Advertising

Obtained a Bachelor's degree in Advertising, including a thesis on marketing and corporate image of the Honky Tonk fashion brand. The program provided a comprehensive understanding of advertising principles and practices.

Universidad de Belgrano

Course, Neuromarketing

Completed a postgraduate trimester course in neuromarketing and neurolinguistic programming (NLP). This course provided insights into consumer behavior and communication strategies.

University of Pennsylvania

Course, Viral Marketing

Participated in a Viral Marketing Course, gaining knowledge on strategies for creating viral content and campaigns. The course covered various aspects of digital marketing and audience engagement.

Tandil's city hall

Course, Photography

Completed a Photography Course, developing skills in photographic techniques and visual storytelling. The course covered various aspects of photography, from composition to editing.