Open to opportunities

Chimwemwe Banda

@chimwemwebanda

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Marketing Coordinator with expertise in digital marketing strategies.

South Africa

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What I'm looking for

I am seeking a dynamic role in digital marketing where I can leverage my skills to drive impactful campaigns and foster brand growth.

I am a passionate Marketing Coordinator currently working with Counsel & Co., a brand architecture agency specializing in serving law firms across the United States. My role involves executing and managing digital marketing campaigns across various channels, including SEO, PPC, and social media. I take pride in monitoring campaign performance, analyzing key metrics, and providing actionable insights to optimize effectiveness.

With a strong background in content creation, I contribute to high-quality marketing materials such as blog posts, social media content, and email newsletters. I ensure brand consistency and develop strategies to enhance our clients' brand awareness within the legal industry. My collaborative spirit allows me to work closely with management to implement comprehensive marketing strategies that drive results.

Experience

Work history, roles, and key accomplishments

Current

Marketing Coordinator

Current

Counsel & Co. Brand Architects

Jan 2025 - Present (4 months)

Currently serving as a Marketing Coordinator for a marketing agency specializing in law firms. Responsibilities include executing digital marketing campaigns, managing content creation, and optimizing campaign performance through data analysis.

Digital Marketing SEO PPC Content Creation Campaign Management Brand Management WordPress Google Analytics Client Communication Marketing Strategy

Marketing Assistant

U.S. Based NGO

Apr 2024 - Jul 2024 (3 months)

Volunteered as a Marketing Assistant, managing social media accounts and creating engaging content. Assisted in developing marketing materials and campaigns to enhance community engagement.

Social Media Management Content Creation Google Ads Email Marketing Campaign Development Community Engagement Market Research Content Strategy Event Coordination

Social Media Marketing Assistant

U.S. Based Tech Company

Apr 2024 - Jul 2024 (3 months)

Worked as a Social Media Marketing Assistant, developing and executing content strategies across multiple platforms. Responsibilities included content creation, social media analysis, and campaign support.

Social Media Management Content Creation Analytics Google Workspace Project Management Community Engagement Video Editing Social Media Strategy

SEO Copywriter

Spanish Based SaaS Company

Jan 2023 - Jun 2023 (5 months)

Worked as an SEO Copywriter, focusing on improving content for better SEO performance. Responsibilities included keyword research, content optimization, and writing articles across various topics.

SEO Keyword Research Copywriting WordPress Google Analytics Content Strategy Research Editing

Marketing Assistant

University of Johannesburg

Jan 2022 - Feb 2022 (1 month)

Served as a Marketing Assistant in the Department of Commercial Accounting, creating marketing materials and content to enhance departmental awareness and engagement.

Content Creation Social Media Management Event Coordination Administrative Support Google Keep Content Strategy Marketing Research

Education

Degrees, certifications, and relevant coursework

University of Johannesburg

Advanced Diploma, Marketing Management

2021 - 2022

Grade: Cum Laude

Completed an Advanced Diploma in Marketing Management, equivalent to a Bachelor's degree, with distinction (Cum Laude). The program focused on advanced marketing strategies and management principles.

University of Johannesburg

Diploma, Marketing

2020 - 2021

Grade: Cum Laude

Achieved a Diploma in Marketing with distinction (Cum Laude). The curriculum included essential marketing concepts and practical applications in various marketing fields.