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Pedro MartinsPM
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Pedro Martins

@cheetosdust

Experienced copywriter and content strategist specializing in performance-driven digital content.

Portugal
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What I'm looking for

I seek a role where I can craft data-informed, high-volume digital content, lead brand voice strategy, collaborate cross-functionally, and scale campaigns across multiple markets.

I am a copywriter and content strategist with over ten years crafting brand-defining content for global digital platforms, focused on clarity, effectiveness, and a human voice.

At OPPO Community I wrote end-to-end campaign copy, UX and onboarding text, and high-volume, multi-market adaptations—using data (CTR, engagement, retention) to iterate and improve results.

Previously I contributed technology and cultural writing to PÚBLICO under strict editorial standards and served nine years as Editor in Chief at Videogamer Portugal, publishing 14,000+ pieces and leading editorial strategy, headline optimisation, and audience-driven messaging.

I excel in stakeholder collaboration with Product and Design, turning complex subjects into accessible copy across campaigns, product launches, and long-form editorial while maintaining consistent brand voice and local relevance.

Experience

Work history, roles, and key accomplishments

PB

Cultural & Technology Contributor

Público

Jan 2015 - Jan 2022 (7 years)

Published technology reviews, opinion pieces, and long-form articles under strict editorial standards, making complex subjects accessible and driving reader engagement across digital and print editions.

Education

Degrees, certifications, and relevant coursework

Pedro hasn't added their education

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Tech stack

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