Chayuttapong Trakulchuenwirat
@chayuttapongtrakul
Data & digital transformation leader combining analytics, AI/ML, and performance management to drive measurable impact.
ThailandWhat I'm looking for
I’m a results-oriented data analytics and digital transformation leader with extensive experience leading diverse teams across NGOs and digital agencies. I combine strategic planning, performance management, budgeting, and stakeholder engagement to deliver measurable program and operational outcomes.
At World Vision Foundation of Thailand, I managed marketing performance and insights—optimizing funding allocation, designing data collection for beneficiaries and stakeholders, and building dashboards and reports to communicate insights to donors. I also applied predictive analysis and machine learning to identify trends, at-risk populations, and opportunities, while training teams and partnering with academic institutions and tech companies.
Experience
Work history, roles, and key accomplishments
Host Ambassador, CSR Program
Goodera Company
Nov 2025 - Present (6 months)
Coordinated CSR event operations, managing meet & greet timing with check-ins at least 50 minutes before start, capturing attendance and real-time participant feedback. Ensured rapid post-event delivery by uploading documentation and photos within 2 hours and maintaining host performance with average ratings of 8+.
Marketing Performance & Insights
World Vision Foundation Of Thailand
Feb 2021 - Jan 2025 (3 years 11 months)
Led resource allocation and performance insights for program teams by optimizing funding distribution and building reporting dashboards for donor stakeholders. Designed surveys and managed ETL workflows using Python/Pandas and SQL, applying machine learning to predict trends and at-risk populations, and established monitoring frameworks to support OKR and KPI reporting.
Customers Success Teams Project Leader
Convolab Co., Ltd.
Jul 2018 - Dec 2020 (2 years 5 months)
Planned and managed AI/ML and digital projects by defining scope, budgets, timelines, and team roles while tracking progress and publishing stakeholder status reports. Oversaw AI/ML implementations and integrations across NLP, TensorFlow/NLTK, DevOps (Kubernetes, Docker), and QA (Apache JMeter), and delivered coordinated stakeholder communication through project closure.
Digital & Business Development Manager
Hyperactive Online Co., Ltd.
Feb 2016 - Jun 2018 (2 years 4 months)
Managed end-to-end digital marketing initiatives across social, web optimization, UI/UX, retention, and brand awareness, including SEO and website linking strategies. Led digital campaign planning with budget and KPI/P&L evaluation, and established mobile/web app projects (Swift, Kotlin, React Native, JavaScript) plus innovation kiosks using Java, JavaScript, and C++.
Digital Project Manager
Wunderman (Thailand) Co., Ltd.
Jan 2013 - Nov 2016 (3 years 10 months)
Developed online marketing strategies by monitoring user feedback and conversion metrics, and designed digital campaigns including Web 2.0 and Social-CRM 2.0. Managed cost control and KPI measurement, coordinated cross-department stakeholder communication, and built Facebook web-app campaigns using PHP, JavaScript, Node.js, and Graph API.
Education
Degrees, certifications, and relevant coursework
Ramkhamhaeng University
Bachelor of Arts, Money & Banking
Earned a Bachelor of Arts with a focus on Money and Banking at Ramkhamhaeng University.
Srinakarinwirot University
Bachelor of Arts, Philosophy and Religion
Earned a Bachelor of Arts with a major in Philosophy and Religion at Srinakharinwirot University.
Availability
Location
ThailandAuthorized to work in
Job categories
Skills
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