Open to opportunities

Celine Sneeden

@celinesneeden1

Message

Strategic social media leader driving growth with data-backed content and cross-platform campaigns.

South Africa

Message

What I'm looking for

I seek a growth-focused role leading social strategy and content, with collaborative teams, data-driven decision-making, and opportunities to scale brand impact.

I am a strategic and results-driven Social Media Leader with over 10 years of experience designing and executing high-impact campaigns across Meta, TikTok, LinkedIn, X and YouTube.

I have led cross-functional creative teams to produce high-equity multimedia campaigns, orchestrated multi-platform strategies that elevated audience engagement by over 60%, and produced regular data reports for senior leadership to identify growth opportunities.

My hands-on experience includes managing content for high-ticket clients generating over $1M USD monthly, running paid social with up to 4:1 ROI, and overseeing influencer relations, UGC, community management and platform updates.

I am committed to continuous learning, embrace new challenges, and deliver insight-led, visually impactful content that scales digital presence and supports business growth.

Experience

Work history, roles, and key accomplishments

Social Media Strategist

Emerging Markets Intelligence & Research

Jan 2017 - Dec 2019 (2 years 11 months)

Orchestrated multi-platform strategies across Meta, TikTok, LinkedIn, X and YouTube that elevated audience engagement by over 60% and led a creative team to develop high-impact multimedia campaigns.

TikTok LinkedIn YouTube Team Leadership Crisis Response Analytics

Digital Media Manager

Independent

Partnered with startups and SMEs to deliver tailored social strategies and paid campaigns achieving up to 4:1 ROI, produced branded visual content and managed end-to-end community and influencer engagement.

Paid Social ROI Optimization TikTok Instagram Facebook Video Production Photography Community Engagement

Content Manager

Sneeden The Growth Agency

Managed content for high-ticket clients generating over $1M USD monthly and led end-to-end social strategies that increased reach and engagement through data-backed creative.

Social Media Strategy Content Creation Community Management Influencer Relations Performance Analytics Campaign Execution Cross Functional Collaboration

Social Media Coordinator

Ignition Group

Collaborated with design and copy teams to launch content campaigns, monitored performance metrics to refine strategies, and developed internal reports to surface social insights.

Performance Monitoring Trendspotting Reporting

Social Media Manager

SummerSlim

Managed the brand's online presence including content production, influencer outreach, product photography and digital lead generation while optimizing paid media for seasonal promotions.