Celeste Lubo Martinez
@celestelubomartinez
Growth operator at Maison Voyageur, launching DTC brands and automating acquisition with AI.
FranceWhat I'm looking for
At Maison Voyageur SL, I run growth for a slow-luxury DTC fragrance brand, working across a multilingual funnel, Pinterest and Meta acquisition, Klaviyo lifecycle, and AI-automated content pipelines. I also developed Yakonow’s Amazon and Pinterest acquisition, achieving approximately 6× ROAS on Amazon Sponsored Products.
I co-founded Truekin LLC, a crypto-native C2C e-commerce app that grew from zero to 5,000 users in four months. I also created and developed Un Nuage Bleu from the ground up, growing it from zero to €400K in annual revenue, and support early-stage DTC founders through fractional growth and brand consulting.
Experience
Work history, roles, and key accomplishments
Fondatrice & Growth
Maison Voyageur SL
Jan 2026 - Present (9 months)
Founded and led growth for a DTC slow-luxury perfume brand, managing multilingual funnels, paid acquisition, lifecycle marketing, and AI-automated content pipelines.
Fondatrice & Growth
Yakonow
Jan 2025 - Present (1 year 9 months)
Founded and led growth for a DTC food brand, managing Amazon and Pinterest acquisition, achieving ~6x ROAS on Amazon Sponsored Products, and overseeing supply chain from Peru to the US.
E-commerce / Growth
Destock Morales (SAS)
Jan 2025 - Dec 2025 (11 months)
Managed e-commerce import/export operations, including sourcing, catalog, pricing, acquisition, and conversion with a dozen European suppliers.
Fondatrice
Un Nuage Bleu
Jan 2021 - Dec 2024 (3 years 11 months)
Founded and developed a retail activity from scratch, growing revenue from 0 to 400K EUR per year and transitioning from an individual enterprise to a company.
Co-fondatrice / Growth
Truekin LLC
Jan 2020 - Dec 2020 (11 months)
Co-founded a C2C e-commerce app with crypto payments, growing from 0 to 5,000 users in 4 months while leading growth and product efforts.
Growth & Brand
Consulting / Fractional
Provided growth and brand consulting for early-stage DTC founders, offering audit, planning, and execution services.
Education
Degrees, certifications, and relevant coursework
Université Paris-Dauphine
M2, Entrepreneuriat & Projets Innovants
Pursued a Master's degree in Entrepreneurship and Innovative Projects.
Paris 1 Panthéon-Sorbonne
M1, Commerce International
Completed a Master's degree in International Commerce.
Paris 1 Panthéon-Sorbonne
Licence LEA, Langues Étrangères Appliquées
Earned a Bachelor's degree in Applied Foreign Languages.
Pinterest Ads
Certification, E-commerce acquisition payée
Completed a certification in Pinterest Ads and E-commerce paid acquisition.
Availability
Location
FranceAuthorized to work in
Job categories
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