amine Mesmori
@aminemesmori
Growth leader driving acquisition, engagement, and revenue for tech businesses.
What I'm looking for
I’m an analytical and creative growth leader with a proven track record driving revenue and scaling user acquisition for SaaS, marketplaces, mobile apps and e-commerce companies. I lead go-to-market strategy, growth experimentation, paid media, UX analytics and conversion optimization to deliver measurable results.
Across roles at Yakeey, Pricemoov, Onepark and Koolicar I built acquisition funnels, established experimental growth functions, and launched product-driven growth loops that generated double-digit and triple-digit growth — including 130% YoY at Pricemoov and 100% MoM growth at Yakeey while reaching 20K users in six months.
I combine hands-on technical skills (SQL, Python, data visualization tools) with product and marketing experience to design growth playbooks, implement automation and scale cross-functional initiatives. I’m focused on building sustainable revenue streams, improving unit economics and mentoring teams to execute world-class growth strategies.
Experience
Work history, roles, and key accomplishments
Head of Growth
Yakeey
Nov 2022 - Jul 2024 (1 year 8 months)
Led GTM and growth strategy for B2B and B2C, built conversion and revenue platforms, managed a team of 6 and external agency; grew platform to 20K users in 6 months and achieved 100% MoM growth with 450K monthly traffic.
Global Growth & Demand Gen
Pricemoov
Oct 2019 - Nov 2022 (3 years 1 month)
Built the experimental growth function and led demand generation initiatives across channels, driving marketing-influenced revenue and delivering 130% YoY growth.
Growth Analyst
Onepark
Mar 2019 - Sep 2019 (6 months)
Analyzed product and growth performance across 8 EU countries, defined B2B growth strategies and implemented lead generation and partner reporting to support market scaling.
Product Growth Manager
Koolicar
Oct 2017 - Jan 2019 (1 year 3 months)
Built product growth loops and performance marketing strategies that drove acquisition to reach over 50K active users and launched new business offers to accelerate growth.
Growth
Panamako - Rungis & Co
Jul 2017 - Sep 2017 (2 months)
Led go-to-market planning, CRM and ops setup, and social strategy resulting in distribution deals with Monoprix, Galeries Lafayette Gourmet and top Paris restaurants.
Co-founder & Product
Astiko
Jul 2017 - Sep 2017 (2 months)
Co-founded on-demand cleaning app, led product, UX and partnerships, secured incubation and awards including 2nd prize in a Smart City innovation challenge.
Founder
Ames Digital
Feb 2013 - Sep 2016 (3 years 7 months)
Founded and operated e-commerce businesses across home decor, electronics and apparel; managed site builds, creatives, paid and organic acquisition and supply operations.
Education
Degrees, certifications, and relevant coursework
Reforge
Certificate, Growth and Product Strategy
2021 - 2021
Completed the Reforge program (Cohort 2021) focused on advanced product, growth and digital strategy practices.
Lille University
Master of Science (M2), Strategic Management and Finance
Completed M2 in Strategic Management & Finance providing advanced training in strategy and financial management.
EEMI
Master's (M1 & M2), Entrepreneurship and Digital Strategy
Activities and societies: Growth Series & Marketing Strategy
Completed M1 and M2 coursework focused on entrepreneurship, digital strategy, growth and marketing strategy.
DataCamp
Certificate, Data Analysis / Python
Completed coursework including Introduction to Python and data analysis topics.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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