Carol User
@caroluser5
I build and launch personalized multi-channel marketing automation campaigns.
PhilippinesWhat I'm looking for
At Domain, I create and launch personalized multi-channel campaigns in Braze, building audience segments, testing subject lines and copy, and reviewing campaigns before launch.
I've supported marketing automation at DysrupIT, RingCentral, and 3M GSC Philippines by building email, webinar, nurturing, newsletter, form, and landing-page campaigns. I also troubleshoot Marketo-SFDC sync issues, manage contact and lead-list uploads, and generate campaign reports.
Earlier at goFLUENT, I managed Google Analytics for the global corporate site, tracked traffic and conversions, and coordinated marketing requests from local teams.
Experience
Work history, roles, and key accomplishments
Campaign Automation Manager
Domain
Oct 2024 - Present (1 year 11 months)
Create and launch personalized multi-channel campaigns in Braze. Build audience segments, perform A/B testing, process unsubscribe requests, and review campaigns pre-launch.
Marketo Specialist
DysrupIT
Jul 2023 - Oct 2024 (1 year 3 months)
Upload lead lists, build and schedule email campaigns, upload assets in PathFactory, integrate Marketo and Goldcast, and troubleshoot Marketo-SFDC sync errors.
QA email creatives, set up send campaign flows, build and activate forms and landing pages, investigate and fix Marketo-SFDC sync issues, and export reports.
Built email, social lead ad, nurturing, and newsletter campaigns for APAC 3M Marketing Centers. Created campaign workflows, performed QA, generated reports, and managed ticket queue.
Managed Google Analytics for the global corporate site, sent internal communication emails, and created project briefs for the Marketing Ops team.
Education
Degrees, certifications, and relevant coursework
De La Salle University - Dasmariñas
Bachelor of Science in Business Administration, Marketing Management
Earned a Bachelor of Science in Business Administration in Marketing Management from De La Salle University - Dasmariñas in June 2018.
Tech stack
Software and tools used professionally
Availability
Location
PhilippinesAuthorized to work in
Salary expectations
Job categories
Skills
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