Open to opportunities

Carlos Eduardo Bertoncello Verderio

@carloseduardobertonc

Message

I build reliable web tracking and data layer solutions for digital marketing campaigns.

Brazil

Message

What I'm looking for

I'm looking to build and improve web tracking, Data Layer, and analytics implementations, helping teams make reporting more accurate across marketing platforms.

I'm building tracking solutions at .Monks using JavaScript, Google Tag Manager, and Google Analytics 4, with a focus on accurate data collection and reporting.

I plan Data Layer architecture for web environments and deploy media tracking tags through GTM Web and GTM Server-Side for multi-platform advertising campaigns. Previously at .Monks, I contributed to the GNI Lab 2025 project, helping journalism websites optimize monetization through tracking implementation.

As a freelance web tracking professional, I've delivered Data Layer implementations, media tag deployments, and end-to-end QA for clients across industries. I've also resolved data discrepancies between GA4, Meta Ads, and Google Ads to create more consistent reporting.

Earlier, I co-founded Odyssey Company and developed its e-commerce platform with PHP, JavaScript, HTML/CSS, and WordPress, leading its web development and digital strategy.

Experience

Work history, roles, and key accomplishments

Current

Technology Analyst

Current

.Monks

Jun 2025 - Present (1 year 2 months)

Develop and implement tracking solutions using JavaScript, Google Tag Manager, and Google Analytics 4. Plan and implement Data Layer architecture for web environments and deploy media tracking tags in GTM Web and GTM Server-Side.

JavaScript Google Tag Manager Google Analytics GTM