Looking for a job

Candice Lim

@candicelim

Message

Product & ops generalist | UX-trained | I bring clarity to chaos and ship with heart.

Singapore

Message

I’ve led product delivery at the BBC, launched card campaigns at Citibank, and built community from the ground up — whether through digital platforms or pouring wine behind a bar. My superpower is making sense of chaos: I map what’s missing, bridge people and process, and deliver thoughtful products that feel human.

Looking for remote-first teams that value initiative, curiosity, and real impact over fluff.

Experience

Work history, roles, and key accomplishments

Product Marketing Manager, Debit Cards

Citibank

Dec 2022 - Sep 2024 (1 year 9 months)

Managed end-to-end product development for debit and multi-currency wallet features. Designed campaigns that delivered S$6M in foreign currency transaction revenue, a 3-year record for the company.

Audit liaison Product Development Campaign Management Competitive Research Audit Liaison Financial Services

Product Manager, BBC Player

BBC Studios

Sep 2021 - Dec 2022 (1 year 3 months)

Led integration of two new telco partners, resulting in 40% MAU growth. Spearheaded MVP development for content recommendation engine and oversaw Android TV expansion.

Product Management Partnership Integration MVP Development Android TV Content Recommendation

Product & Operations Executive

BBC Studios

Mar 2017 - Sep 2021 (4 years 6 months)

Delivered VOD and linear content operations for telco clients across APAC. Launched a global VOD scheduling system, automating 60% of workflows and supported redesign of BBC Player UX.

Content Operations VOD Scheduling UX Redesign Workflow Automation Commercial Alignment

Production Coordinator (Acting PM)

BBC Worldwide

Sep 2014 - Mar 2017 (2 years 6 months)

Took on production and budgeting responsibilities after department leadership transition. Delivered over 400 creative assets for APAC rebrands and managed freelancer rates.

Production Coordination Budget Management Creative Asset Delivery Freelancer Management Project Management

Education

Degrees, certifications, and relevant coursework

University at Buffalo

Bachelor of Arts, Communications

2011 - 2014

Studied various aspects of communication, including media studies, public relations, and interpersonal communication. Gained skills in critical analysis, research, and effective written and oral communication.